Wal-Mart in China October 31‚ 2011 The team is playing the role of management consultants in the case study of Wal-Mart stores in China. The team decided that a SWOT analysis was the best approach to the case in the beginning stages of the project. The SWOT analysis was designed as a tool that identifies the strengths‚ weaknesses‚ opportunities and threats of an organization. The method of SWOT analysis is to take the information from an environmental analysis and separate it into internal (strengths
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Opportunity • Market is open for filtration systems at low cost • 50% of urban sewage is untreated • Access to various technologies used in filtration • Industrial and biological pollution has contaminated almost 90% of the underground water in Chinese cities • 300 institutes engage in water supply research • Supply water smaller than U.S. but provide water for 5 times the population • 90% of underground water is contaminated by industrial pollution • Chinese tend to purchase luxury products
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coc ‘copycat’ threats SWOT analysis of IKEA 1998‚ IKEA entered the Chinese market and opened the first shop in Shanghai. Accompanied by the combination of Chinese economic environment and Chinese furniture market circumstance‚ the following SWOT analysis will be utilized to evaluate IKEA in Chinese market. Strength IKEA provide several strengths compared with any other furniture company. First of all‚ IKEA possessed a strong brand image (5). Before entering Chinese market‚ IKEA has already
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MATTEL CASE I. OVERVIEW Mattel was founded in 1945 by Elliot and Ruth Handler. The couple started out making furniture to sell out of their garage. This business was a success‚ but they wanted a new business approach to remain competitive in the fast-changing world. So‚ they turned to making toys‚ and Mattel became the world’s largest toy company‚ with a revenue of $5.8 billion and a net income of $684 million in 2010. Recently‚ the company commissioned Chinese companies to produce some
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SWOT Analysis: Market Internal: Strengths: the company owns and franchises more than 15‚500 outlets in more than 100 countries (great diversification‚ expanding rapidly in high growth areas (i.e. China) By 2006‚ KFC had 1‚700 restaurants in China‚ more than tripling in five years. Profit and sales figures saw increases of over 25 percent for some quarters‚ while comparable figures domestically were 1 and 2 percent. KFC significantly outsold McDonald’s in China‚ and by 2006‚ KFC was opening
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Executive Summary Team 2 has researched and completed a comparative analysis of Mattel’s supply chain design and related costs with that of its major competitor Hasbro and the toy industry. What follows‚ is a brief background of Mattel’s traditional (non-electronic game) sector‚ its key competitors and Mattel’s use of supply chain management concepts in addressing the competitive landscape to gain a competitive advantage. The global toy and game market grew by 7.2% in 2007 with a value of $106.1
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SWOT Analysis Outlines the strengths‚ weaknesses‚ opportunities‚ and threats of mainland China from cultural‚ demographic‚ economic‚ social‚ political‚ and legal perspectives. TABLE 1 - SWOT ANALYSIS - STRENGTHS Growth * National strength since reform in 1978. * Accelerated economic development. * Increased comprehensive national strength. GNP increasing an average of 9% annually (Benson‚ 1996) and ranked third in the world. * Export growth of 25% and imports up 15%. * Will continue
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#07 - Teaching Case Study Hazardous Toy Recalls at Mattel‚ Inc. Key words: Chinese manufacturing‚ outsourcing‚ product recalls‚ global supply chain risk Type of submission: teaching case study Hazardous Toy Recalls at Mattel‚ Inc.[?] Abstract In 2006 and 2007 Mattel‚ Inc. was faced with massive recalls of Chinese-made toys due to potentially dangerous levels of lead in various toy model surface paints and small magnets in toys which could fall off and be swallowed. This
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Executive Summary Mattel has been criticized heavily for having to recall not once but thrice in 5 weeks 20 million toys manufactured in China with lead paint and/or loose‚ potentially dangerous magnets. Clearly Mattel does not have sufficiently tight quality control procedures in its supply chain to compensate for the extra risks of outsourcing to Chinese subcontractors and clearly there are design flaws in the toys with the magnets that could come loose. Although many observers give the company
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SWOT ANALYSIS OF SAMSUNG MOBILE in China Strengths Weaknesses － Six Sigma’s Quality Control － Product Design of Fashion and Beauty － Advanced Technology and Innovative Capability － Peculiar Strategy to Attract Talent － Excellent International Brand Image －Operating strategy is conservative‚ and there is supplier shortage －Low contribution rate to the low-end consumer market －Rely heavily on Android System ‚there is instability factor. Opportunities Threats － With advancement of
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