A Spiral Model of Software Development and Enhancement Barry W. Boehm‚ TRW Defense Systems Group “Stop the life cycle-I want to get off!’’ “Life-cycle Concept Considered Harmful. ” “The waterfall model is dead.” “No‚ it isn’t‚ but it should be.” hese statements exemplify the current debate about software Iife-cycle process models. The topic has recently received a great deal of attention. The Defense Science Board Task Force Report on Military Software‘ issued in 1987 highlighted the concern
Premium Software engineering Software development process
Abstract This paper shows the major types of marketing intermediaries‚ marketing decisions do those marketing intermediaries make‚ the major trends with marketing intermediaries and future hold for private label brands. Marketing intermediaries‚ also known as middlemen or distribution intermediaries are an important part of the product distribution channel. Intermediaries are individuals or businesses that make it possible for the product to make it from the manufacturer
Premium Retailing Marketing Online shopping
1. 5 Core concepts of marketing Needs‚ wants and demands Needs: Needs emerge from a state of felt deprivation. It can be physical‚ social (feelings)‚ or individual (knowledge). All human beings have needs & share these needs. Needs are generic. Wants: individual choices of product that is used to satisfy the needs. Shaped by culture and personality. Ex: 1 thirsty person wants to drink mineral water‚ while the other thirsty person wants to drink coca cola. Demand: Enough money to buy it. Backed
Premium Marketing Supply chain management
(SMCR) Model David Berlo’s Source Message Channel Receiver (SMCR) model is an expansion of Shannon and Weaver’s 1948 model of linear communication. The SMCR model is not specific to any particular type of communication‚ but applies to all communication methods‚ and can even be applied to any second language communication. This model of communication considers the source‚ message‚ channel‚ and receiver‚ as well as the importance of the psychological view in the communication model. Berlo’s
Free Communication
INTRODUCTION OF SCOR MODEL The supply chain operations reference model (SCOR) is a management tool used to address‚ improve‚ and communicate supply chain management decisions within a company and with suppliers and customers of a company. The model describes the business processes required to satisfy a customer’s demands. It also helps to explain the processes along the entire supply chain and provides a basis for how to improve those processes. TheSCOR model was developed by the supply chain council
Premium Supply chain management
The history of the waterfall model The waterfall model which is also referred as a linear sequential life cycle model was the first model to be developed. The waterfall model is a sequential design process used in software development processes in which progress is seen as flowing steadily downwards(like a waterfall) through the phases of conception‚ initiation‚ analysis‚ construction ‚testing‚ production/implementation and maintenance. The waterfall model creation originates in the manufacturing
Free Software development process Agile software development Waterfall model
Axiata has been analyzed using the PESTEL analysis where the political‚ legal‚ economical‚ ecological‚ social and demographical factors are analyzed to identify opportunities and threats in the external environment. Furthermore Porters five forces model was prepared to analyze the intensity of competition in the industry’s attractiveness and profitability. In addition to this‚ competitor analysis was conducted using strategic group concept to understand how similar firms face same environmental forces
Premium Mobile phone Mobile network operator
competition. Some low qualification company also offers the same type of service which offer lower price. In the future‚ Smart Q will develop more business partners and expand its business to foreign country. For this moment‚ Smart Q is in the process of identifying a new plan to expand its business throughout the whole Malaysia and achieve sustain growth of profit for the company. II. Environmental Analysis Smart Q is a commercial data broker that involve in collecting and selling high quality
Premium Marketing Marketing plan
Marketing Applications #1 Which environmental forces sociocultural‚ economic‚ political‚ legal‚ regulatory social ethical‚ competitive‚ or technical‚ might a marketer need to consider when marketing the following products in the international marketplace and why? • Barbie Dolls • Beer • Financial Services • Televisions International Marketing involves developing and performing marketing activities across national boundaries. Marketing is the process of creating‚ distributing‚ promoting‚ and
Premium Marketing International trade
Healthcare CORPORATE RESEARCH Pierrel Stepping Up The Pace Fair Value €92.8m Current market cap: €72.9m Luke Poloniecki +33 (0)1 56 68 75 49 Equity Analyst lpoloniecki@bryangarnier.fr Caroline Lacroux Equity Analyst clacroux@bryangarnier.fr +33 (0)1 56 68 75 89 1st July 2008 ITALY - Expandi Bloomberg Reuters 52 week High / Low (€) Market Cap (€m) EV (BGe) (€m) Volume 6m Avge (in shares) Free float (June 2008) EPS growth 09-11e (CAGR) Gearing (2007 pro forma) Dividend yield (2007 pro
Premium 2008