com/research_registers The current issue and full text archive of this journal is available at http://www.emerald-library.com/ft How important are ethics and social responsibility? A multinational study of marketing professionals Anusorn Singhapakdi and Kiran Karande College of Business and Public Administration‚ Old Dominion University‚ Virginia‚ USA How important are ethics? 133 Received September 1998 Revised March 1999 June 1999 September 1999 College of Administrative Sciences‚ Kuwait University
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Literature Review The Literature Review represents relevant literature and theories which this research focuses on. Social media is defined as “the use of technology combined with social interaction to create or co-create value” (Jantsch‚ 2008). It is an emerging channel for marketing around the globe. In the modern days where social media is widely used‚ what needs to be communicated to the customers is‚ in a way‚ determined by them (Kietzmann‚ Hermkens‚ McCarthy‚ & Silvestre‚ 2011‚ p. 242)
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Literature review concerning corporate social responsibility‚ green marketing and greenwashing M32MKT – Contemporary Issues in Marketing Coventry University Word count : 2396 28 October 2014 It takes 20 years to build a reputation and five minutes to ruin it. If you think about that‚ you’ll do things differently – Benjamin Franklin ABSTRACT This literature review identifies different topics in CSR while discussing them with case studies. The first section
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A Role of Ethics and Social Responsibilities in Management. Ethics can be defined as a process of evaluating actions according to moral principal of values(A.Alhemoud). Throughout the centuries people were trying to choose between profit and moral. Perhaps‚ some of them obtain both‚ but every time it could have roused ethical issues. Those issues concern fairness‚ justice‚ rightness or wrongness; as a result it can only be resolved according to ethical standards. Setting the ethical standards
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• Lecture 03: • Ethics & Social Responsibility Tutor: KW CHING kwching@ntu.edu.sg kwching@singnet.com.sg The environment creates uncertainty for managers Managers must respond and design adaptive organizations Uncertainty – managers do not have sufficient information about environmental factors to understand and predict environmental needs and changes 2 Management as an Integrating Activity Individuals – Organization – Environment Environment (Forces) Organization (Design ) Individuals
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Transnational corporations‚ CSR and the course of Maersk Roskilde University Corporate Social Responsibility & Business Ethics Autumn 2011 Anders Buch Nielsen 1 Table of content ABSTRACT INTRODUCTION PROBLEM AREA PROBLEM FORMULATION METHODOLOGY DELIMITATIONS THEORETICAL PART A. P. MOELLER MAERSK GROUP CASES AGAINST MAERSK CONCLUSION REFERENCES 3 4 5 5 5 6 7 10 11 15 17 2 Abstract Corporate Social Responsibility (CSR) has become the new buzzword and a key differentiator which companies can
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corporate scandals‚ business organizations have incorporated business ethics codes and social responsibility programs as part of their strategy to boost their public image and reputation in the community along with the reduction of potential legal fees or financial settlements resulting from legal actions against the organization. Ethics refer to the fundamental principles of an individual or a group. Social responsibility is how a business performs its activities to meet its wider obligations
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organization is very important as it is a crucial factor for the organization’s success. Companies with strong ethics program tend to have a better reputation‚ can reduce potential costly fines‚ provide better access to capital‚ enhance customer loyalty‚ and most importantly‚ positively affect their employees’ performance and commitment to work. What is ethics? And what does it mean to be ethical? Ethics is the code of moral principles‚ values‚ and beliefs that set standards for what is “wrong” and what
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Business ethics and corporate social responsibility have become an increasing area of focus for organizations today. However‚ this has not always been the case in the American business environment. Chapter three "Conducting Business Ethically and Responsibly" (R.W. Griffin & R.J. Ebert‚ p.56 - p.87) concentrates on the development of ethical codes of conduct as it relates to business. The chapter also focuses on the social responsibility an organization holds in relation to everyday decision making
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Ethics are a collection of principles of right conduct that shape the decisions people or organizations make. In a market economy‚ a business put all possible effort in its own best interest in order to make the best profit. In other hand‚ businesses are involved each other in that process. It’s ethical in business to do the best possible for your own business without harm the interests or profits to other businesses involved. Ethical behavior is what all carrier people should have in all businesses
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