Business Case (The Ford Pinto) There was strong competition for Ford in the American small-car market from Volkswagen and several Japanese companies in the 1960’s. To fight the competition‚ Ford rushed its newest car the Pinto into production in much less time than is usually required to develop a car. The regular time to produce an automobile is 43 months but Ford took 25 months only (Satchi‚ L.‚ 2005). Although Ford had access to a new design which would decrease the possibility of the Ford Pinto
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Varun Patel Philosophy 131 Michael F. Martin 03/08/2010 The Ford Pinto Case and Utilitarianism In this essay‚ I will talk about the ford Pinto case‚ and how the information was withheld from public in order to save company from huge losses and at the same time keep company’s reputation intact. I don’t think the decision of the ford company to with hold the information about the safety-issue of the car for which they were already aware of; was the right thing to do. I agree‚ as a utilitarian
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Running head: FORD PINTO CASE (Newton‚ Ford‚ 2007‚ p. 1)Ford Pinto Case External social pressures play a big part in the decision reached about the Ford Motor Company. When you have highly respected individuals such as retired NASA engineer Dr. Leslie Ball say “The release to production of the Pinto was the most reprehensible decision in the history of American Engineering” (Newton‚ Ford‚ 2007‚ p. 1); there is cause for concern. There would be more
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The Ford Pinto Case In the late 1960’s Ford Motor Company wanted to produce a small model car to compete with small Japanese and German imports like Volkswagen‚ Datsun and Toyota (Danley). In 1969 Ford’s Board approved the plan to produce the Pinto. The CEO‚ Lee Iacocca‚ wanted a car that was low weight‚ under 2‚000 pounds‚ and low cost‚ under $2‚000. Lee “Iaccoca imposed the 2000/2000 rule‚ i.e.‚ the Pinto could weigh no more than 2000 pounds and cost no more than $2000” (Danley). The engineers
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SCMA Ford Motor Company Case Study Contents Executive Summary 2 Issue identification with Root Cause Analysis 3 Understanding Forecasts with the new Ford 2000 Projects 3 Ford’s current supplier base is excessive 4 Purchasing structure within the Ford organization 4 Environmental Factors 5 Alternatives 6 Keep its existing supply chain 6 Recommendation 6 Create a vertically integrated supply chain based on Dell’s model 6 Create a website for direct purchases 7 A pull system should be implemented
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Diesel Engine Heat engines are sometimes referred to as being motors. Actually‚ a motor converts one form of energy into useful work without the intentional production of heat‚ such as an electric motor. A device which burns fuel creating heat to perform work is a heat engine. Heat engines can be classified as external combustion‚ such as steam boiler‚ or internal combustion (IC). They can further be divided into the spark ignited (SI) engine or the compression ignited engine (CI). The compression
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te d th wi pe rm iss ion . T H E H O LY P L AC E © 9 99 s Pa Diesel Fuel Basics What Is Diesel Fuel‚ And Where Does It Comes From? by Alex Marcus key‚ and often overlooked‚ component in the world of reliable diesel engines is the stuff that actually makes the engines run. Along with a good supply of cool air‚ diesel fuel is an important component of the total diesel propulsion equation. Back in 1876‚ in Pico Canyon‚ California‚ primitive stills were used to
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Diesel Engines Diesel engines are everywhere; they are used in all sorts of vehicle platforms. From Volkswagen Jetta’s‚ to big eighteen wheel tractor trailer trucks. They provide more torque then a regular gasoline engine because of the long stroke of the piston. Most diesel engines make peak torque at very low rpm. Diesel engines do not have spark plugs. They develop combustion by heating up the air going into the cylinder‚ while the air is heated the fuel injector sprays into the bowl of
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The Ford/Firestone Case This case involves Ford and the Japanese tire manufacturer‚ Bridgestone/Firestone. The Ford Explorers which were prone to rolling over‚ came equipped with Firestone defected tires. The tire seemed to have a defect that caused the tread to separate from the whole of the tire and cause the vehicle to flip. Although Firestone knew about such defects‚ they continued to produce despite knowing the deadly consequences that lay behind their actions. The Explorer also had a
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In the 1920’s there were three major car developer’s‚ Ford‚ Chrysler and General Motors. These three companies were massively producing cars using Henry Ford’s invention‚ the assembly line. The assembly line changed everything for many companies‚ it’s still even used in companies today just instead now we’ve got machines doing work for us. The mass production in cars caused the prices to drop to an affordable amount so that people could buy them‚ company owners used the fact their vehicles were being
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