industry via two analyses‚ which are PESTEL Framework Analysis and Michael Porter Five Forces Analysis. In particular‚ the case of Kiwibank within the competition with other banks will be provided. Strategic capabilities and reacting strategies of Kiwibank are also identified‚ assessed through VRIN criteria‚ and discussed their feasibility. Finally‚ recommendations for Kiwibank sustainable development are also suggested in this assignment. ENVIRONMENTAL ANALYSIS PESTEL Framework Analysis PESTEL
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are large banks in New Zealand such as ANZ bank‚ BNZ bank‚ and Kiwibank; however‚ just Kiwibank are deeply analysed in this assignment. Moreover‚ through Porter’s five forces‚ there are identification and discussion of the relative importance for Kiwibank. Furthermore‚ the analysis of Kiwibank’s strategic capabilities will be shown by resourced-based strategy and through VRIN framework. In particular‚ there are recommendations for Kiwibank to threats and opportunities of environment and strategic capabilites
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living in New Zealand‚ and over 470‚000 enterprises operating in New Zealand‚ which means their potential market size is very large.Competitive Environment The main competitors of the BNZ are Kiwibank‚ Westpac‚ ANZ and ASB. There are other smaller banks in New Zealand but these are their main competition. Kiwibank is 100% New Zealand owned and operated‚ while the BNZ is part of the National Australia Bank group. Customers may feel more comfortable banking with an entirely New Zealand owned business.
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External Analysis An external analysis will be done for Air New Zealand using the strategic tools such as PEST analysis and Porter’s Five Forces aiming to identify key strategic issues which will affect the profitability of the company. The analysis will be based on these two categories: the General environment which centralise on the company’s future among other competitors and the Industry environment which centralise on situations and circumstances which will affect the operation of Air New Zealand
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Management Consulting Report The New Zealand Book Retail Industry Analysis | | | | | | | | | |Date: | 27 August 2009 | Executive Summary The aim of this report is to analyse and outline the business perspectives for opening a new independent
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