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    CO-BRANDING OF CREDIT CARDS: AS A TOOL FOR CUSTOMER ACCQUISITION Contents CO BRANDING: .......................................................................................................................................... 3 INTRODUCTION: ....................................................................................................................................... 3 TYPES OF CO BRANDING: .............................................................................................

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    5-30 (Assertions) 1. The allowance for doubtful accounts is fairly presented in amount- Valuation and Allocation Assertion (Compare accounts receivable according to GAAP matching principle) 2. All accounts payable owed as of the balance sheet date are included in the financial statements- Completeness(Do the balances contain all transactions for the period) 3. All purchase returns recorded in the general ledger are valid- Existence/Occurrence(Do the recorded accounts represent valid liabilities

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    Introduction Development is essential for every aspect of life. To improve a nation‚ the economy has to be developed. Among the socio-economic targets of all countries is the development of the rural areas. Rural development in general is usually used to denote the actions and initiatives taken to improve the standard of living in non-urban neighborhoods‚ countryside‚ and remote villages. This paper intends to discuss rural development‚ how its brought about and the effects both positive and negatives

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    Fear: The Potential of an Appeal Neglected by Marketing MICHAEL L. RAY AND WILLIAM L. WILKIE neglect the fear appeal a M ARKETING ’S failure tooftake full advantageis of prime example of the field ’s communication research findings. While a large number of behavioral studies on fear have been published‚ marketing ignores their hints for segmentation‚ communication goal setting‚ message construction‚ and product differentiation. Instead of looking at these detailed results‚ marketing seems content

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    Schools and Universities are not only places for students to learn academically‚ it is a training ground to become an effective individual and contributor to the society. Along with the academic curriculum any instiution has‚ the administration also offers programs and groups that may or may not fully be connected to any subject. But are they just a waste of time? While some of the students may take things like extra curricular activities for granted‚ for some who don’t maximizing such programs

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    The Effects of Various Environmental Conditions on the Rate of an Enzyme Catalyzed Reaction Olivia Payne Mr. Kuninsky 10/10/14 Variables: 1. Substrate Concentration 2. Substrate volume 3. Temperature 4. Enzyme Volume 5. Enzyme Concentration 6. pH The independent variable my group addressed was temperature The conditions for temperature were 5°C‚ 24°C‚ 35°C‚ and 45°C We measured the independent variable using thermometers The dependent variable was the rate of an enzyme catalyzed reaction The

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    Questions: 1. How many orders can you fill in a night‚ assuming you are open four hours each night‚ and each order consists of only one dozen cookies? 2. If there are two ovens available for the production process‚ how many mixers are needed to maximize the production rate if each order consists of one dozen cookies. each order consists of three dozen cookies. Answers: 1. Capacity of different stages: Mixing: 10 orders per hour Cooling: unlimited Oven: 6 orders per hour Capacity of

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    You probably don’t spend a lot of time thinking about the crawl space under your house. Items may sometimes go there for storage‚ and after that the space is forgotten for months or even years at a time. Unfortunately‚ however‚ there are three potential crawl space problems you should be aware of. Ignoring them could damage any items you are storing there or cause structural damage to your home. Here is what you need to watch out for. Water Water can seep into a crawl space from just about anywhere

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    Rollercoasters have different types of forces involved. Two of the main forces experienced are called potential energy and kinetic energy. Potential energy is the energy an object has depending on the position of it. For example the higher an object is the higher the potential energy is and the lower an object is the less potential energy it will have. Kinetic energy is also a main type of force that is involved with rollercoasters. Kinetic energy is the energy an object will have as it is in motion

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    The Ionic mechanism and propagation of action potentials. The action potential is the result of a large‚ sudden increase in sodium permeability of the membrane. The resulting rush of sodium ions into the membrane and accumulation of positive charge on its inner surface drives the potential towards Ena. This is followed by repolarisation‚ whereby there is a large increase in the membranes permeability to potassium ions‚ hence the membrane returns to Ek. Explanation of the (ionic) mechanisms underlying

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