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    Zara: The Leading Brand

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    retail group Inditex (Industria de Diseño Textil SA)‚ one of the biggest fashion retailers in the world. Incorporated in 1985‚ Inditexorigins as a fashion distribution group started ten years earlierwhen Zara opened its first store in A Coruña (Spain). Today‚ the InditexGroup has eight retail formats (Zara‚ Massimo Dutti‚ Pull & Bear‚ Bershka‚ Stradivarius‚ Oysho‚ Zara Home‚ Uterqüe ) that share the same vision of the fashionbusiness‚ characterized by strong customer orientation. Inditex has been listed

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    of these functions and provide recommendations accordingly. Write a report on your findings and analysis for functions of management in your organization . Profile Zara is one of the largest international fashion companies. It belongs to Inditex‚ one of the world’s largest distribution groups. Zara welcomes shoppers in 86 countries to its network of 1.770 stores in upscale locations in the world’s largest cities. The retailer’s international footprint proves that national borders are no hindrance

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    Background Inditex‚ founded by Amancio Ortega‚ operates six different chains: Zara‚ Massimo Dutti‚Pull&Bear‚ Bershka‚ Stradivarius‚ and Oysho. Since 2006 when the case was written‚ Inditex hasadded Zara Home and Uterque to its collection. The retail chains were meant to operate asseparate business units within a structure‚ which included six support areas and nine corporatedepartments. Each chain addressed different segments of the market‚ but all share the samegoal: to dominate their segment

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    Zara Fast Fashion

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    about Inditex’s relative operating economics? Indeed comparing the financial performance of Inditex with the key competitors‚ Inditex was the most profitable company in terms of ROIC. In terms of revenues‚ income and size‚ H&M shows that it is the most interesting to compare. Inditex has a store number of 1284 that is almost twice the number H&M operates on at 771. However‚ it seems the strategy of Inditex is to operate a higher number of stores with a lower gross retail size while H&M operates

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    Case study

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    business entrepreneur. Also‚ it will evaluate according to Darling and Leffel (2010) leadership styles‚ how Mera is classified as a Creator and a Connector leader. She is an effective leader because of her effective performance as the co-founder of Inditex that is parent of Zara chain of stores‚ and owner of the 7% of the company (Madrid‚ 2011). There are several different definitions of leadership. Zaccaro (2007) argues that leadership styles can be predicted by some traits and attributes that are

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    Zara Case Study

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    13 11. Some Recommendations 13 12. Appendix 1: Inditex Management 14 13. Appendix 2: Cycle Time Compression through quick response 15 14. Appendix 3: Zara’s Business Model

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    zara case study

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    Case study I.1 Zara: the Spanish retailer goes to the top of world fashion Zara (www.inditex.com) is a fashion retail chain of Inditex Group owned by the Spanish businessman‚ Amancio Ortega‚ who also owns brands such as Massimo Dutti‚ Pull & Bear‚ Oysho‚ Uterqüe‚ Stradivarius and Bershka. The Inditex group (of which Zara is a part) is headquartered in La Coruña‚ northwest Spain‚ where the first Zara store opened in 1975. It is claimed that Zara needs just two weeks to develop a new product

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    Zara's Expansion in China

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    expansion in China ZARA Zara is the flagship chain store of Inditex Group owned in Spanish. Inditex takes a step forward in its expansion in China. Zara opened its first store in this country in May 2004 at the IFC mall‚ Hong Kong‚ where it now has five stores. In February 2006 the first store was launched in Shanghai‚ in Nanjing Xi Lu‚ followed by a second one in this city located at Times Square mall. In February 2007 The Inditex Group already opened its first Zara store in Beijing‚ located at

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    Zara case study

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    Arteixo‚ Spain‚ with their distribution center close by. Inditex‚ the holding company that owns Zara‚ has a business model‚ which states‚ “Global specialty retailer that designed‚ manufactured‚ and sold apparel‚ footwear‚ and accessories for women‚ men‚ and children”‚ and Zara’s business model is to be‚ “medium quality clothing at affordable prices”. Zara has five hundred and seven stores that account for seventy two percent of Inditex total capital. Zara’s biggest competitors are the US company

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    Zara the Sucess Story

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    ZARA · Three key success factors – short lead time‚ more style and low supply of any particular style. · Zara – the flagship brand of Spain based Inditex group‚ founded by Amancio Ortega Gaona and opened its first store in 1975. · 1058 stores located in 69 countries as of March ‘08 · Able to conceptualize the garment‚ develop‚ and deliver it to the stores within 2-3 weeks weres the industry average is six months. · Key to success – integration of design‚ production‚ distribution‚ and retailing

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