Marketing Strategies of Greenwich Pizza Corporation Greenwich Pizza is one true Filipino pizza chain – a small entrepreneurship that made an extraordinary leap to the big league. What started out as a small over-the-counter pizza store in the Greenhills Commercial Center in 1971‚ is now the Philippines’ biggest pizza chain. STRONGER BRAND IMAGE Greenwich re-invents itself more with a more dynamic “G” logo to attract more customers. This brand look is also an indication of how attuned the company
Free Fast food Philippines Pizza delivery
8417-10632 Greenwich Saint Joseph Street‚ Angeles‚ Pampanga Fast Food Chain Greenwich Pizza is one true Filipino pizza chain. It is a small entrepreneurship that made an extraordinary leap to the big league. What started out as a small over-the-counter pizza store in the Greenhills Commercial Center in 1971‚ is now the Philippines biggest pizza chain. We are not just the biggest. We are the Philippines favourite pizza chain. We give you a scrumptious blend of exciting pizza and pasta innovations
Premium Pizza Hut Pizza Philippines
STI College Santa Rosa This Project Entitiled Greenwich Santa Rosa Branch Computerized Records Management System And Submitted in Partial Fulfillment of the requirements of the Information Technology Program has been examined and is recommended for acceptance and approval. __________________________ Ms. Sherly delos Santos Project Coordinator October 2011 Acknowledgement ACKNOWLEDGEMENT We would like to extend our deepest appreciation to the persons who had contributed
Free
CHAPTER I A.INTRODUCTION In modern time‚ we live though in the actuality of rapid growth of technology. Since 1990s‚ Information Technology has been widely used in many industries. Particularly‚ Information Technology has modified the way of people doing their job and has changed the process and nature of work both in the public & private sectors and commercial organizations. Today it is widely recognized that most organizations need information systems to survive and succeed in the competitive
Free
In 1975‚ Tony Tan Caktiong started an ice cream parlor which evolved to become the first of many Jollibee chains around the world. Caktiong with his wife Grace‚ at the suggestions of their patrons‚ diligently took a hands on approach to add variety and improve the taste in their menu (Martin‚ 2013). Eventually‚ Jollibee’s distinctly Filipino menu and customer/family friendly atmosphere made it extremely popular with the domestic market (Bartlett & Beamish‚ 2011‚ p. 34). Within a year of its transition
Premium Philippines Fast food Fast food restaurant
------------------------------------------------- Tony Tan Caktiong and Jollibee Success Story Friday‚ January 30th‚ 2009 at 9:08 am Tony Tan Caktiong’s Jollibee has been one of the most admired‚ most copied‚ most innovative and most professionally-run company here in the Philippines. It has been the number one fastfood chain overtaking giants such as Mc Donalds and Kentucky Fried Chicken or KFC. How did a local jolly red bee knocked down a multinational red-haired clown named Ronald? Let’s
Free Hamburger
I. Introduction (History of the Company) Tony Tan Caktiong is the president of Jollibee Foods Corporation. Jollibee is began as a two-branch ice cream parlor in 1975 offering hot meals and sandwiches‚ became incorporated in 1978 with seven outlets to explore the possibilities of a hamburger concept. Thus was born the company that revolutionized fast food in the Philippines. In 1984‚ Jollibee hit the P500 million sales mark‚ landing in the Top 500 Philippine Corporations. In 1987‚ barely 10
Premium Philippines
History of Jollibee Foods Corporation Jollibee is a phenomenal success story: when beganTony Tan Caktiong and his family opened a Magnolia Ice Cream parlor from Bankerohan‚ Davao City to Cubao in 1975 with Jolibee as the original name. Sometime in 1978‚ Caktiong and his brothers and sisters engaged the services of a management consultant‚ Manuel C. Lumba. Lumba shifted the business focus from ice cream to hamburgers‚ after his studies showed that a much larger market was waiting to be exploited
Free Philippines Fast food
“Tony Tan Caktiong” Tony Tan Caktiong is the founder and current Chairman and CEO of Philippine fast food chain Jollibee. He graduated from the University of Santo Tomas with a degree in chemical engineering. Caktiong had initially planned an ice cream parlor when he founded Jollibee‚ then subsequently added additional dishes such as hamburgers‚ french fries‚ and fried chicken. Food and family are two essential elements behind the success of both Tony Tan Caktiong and his company‚ Jollibee
Free Philippines Japanese cuisine Metro Manila
domestically opening five stores and proceeded to incorporate as Jollibee Foods Corporation. The family owned Corporation rapidly expanded domestically throughout the Philippines. Jollibee Foods began to diversify its product offerings by acquiring Greenwich Pizza Corporation as well as entering a joint venture with Deli France. The Corporation went public in 1993 which the family maintained the majority of ownership and control of the company. Jollibee Foods first major challenge was McDonalds entering
Premium Philippines