Running head: Good to Great Book Review | In partial fulfillment for the requirement for DEPARTMENT OF EDUCATIONAL LEADERSHIP AND COUNSELING BY TIFFANY TURNER-BANKS 11/12/2011 Jim Collins and his research team have done a wonderful job identifying what it takes for a company to go from good to great. I found this book extremely interesting and would like to share several of my thoughts. The study looks at companies that appeared on the Fortune 500 from the years of 1965 to
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The goal of Good to Great by Jim Collins is to find the traits of great companies‚ through an extensive data collection project. Collins and his team tracked 28 companies from a variety of industries to find common traits that separated the “great” companies from the “good” companies. His team identifies six characteristics that separate good companies from great companies. Of these six‚ I personally found “First Who… Then What‚ the Hedgehog Concept‚ and the Culture of Discipline” the most interesting
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Got Milk? Advertisements are an efficient way to communicate with a wide variety of people to promote a certain message or product. The purpose of this is to encourage the audience of readers‚ viewers or listeners to take action on a certain product or idea. One of the advertisements that I have been seeing for a long time is the “got milk?” campaign. They’re a product oriented advertisement‚ therefore; they don’t advertise a specific brand of milk‚ for they’re goal is to sell milk itself. They
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Good to Great Jim Collins’s Good to Great seems to derive findings from market instances of which he and his team were able to minimize or even eliminate any market-specific factors in order to compare the chosen companies by level of similarities that brought them through the process to ’great’ success. As the chosen companies that achieved ’greatness’ were compared to a similar comparison company that did not make the correct choices towards creating a ’great’ company‚ Collins and his team
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and behaviors modified as needed through a graduated disciplinary process. When officers make statements or act in a manner that disrupts the order of the department‚ formal counseling and/or graduated discipline has to take place. In the book “Good to Great” by Jim Collins (2005)‚ the concept of getting the right people on the bus is a key component to building
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| |The Competitor | |The Family | |The Opportunity | |The Dilemma | |Michael is in a wonderful | |bargaining position | |If Michael’s going to | |continue to move up at this | |company‚ he’s probably going | |to need to go overseas | |Smart managers know that a | |network of connections is | |critical to their success | |The dynamic that Michael | |considers "politics" is | |merely
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“Got Milk Campaign” In the fast paced world of today‚ advertisers have to keep up with the times. One of the best ways they do this is through the “Got Milk” advertisements. Milk is a part of everyday life. The "Got Milk" campaign is seen in all types of magazines from sports to beauty‚ featuring many different kinds of celebrities selling their product. By putting familiar faces on magazine advertisements and using interesting television commercials‚ the company sell their products. It
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Ðuraškovic (2014) discussed both the Great Depression of the 1930’s and the most recent global economic crisis in 2008. According to Ðuraškovic (2014)‚ the lessons learned in the Great Depression of the 1930’s set some standards and taught some important lessons which prepared for and help through the global economic crisis in 2008. To better understand the most recent economic crisis‚ this paper will summarize Ðuraškovic’s (2014) academic article. In the 1920’s the United States underwent what was
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medication can and cannot do for someone who is mentally ill. The story started with John Nash sitting in the back of the class in graduate school at Princeton University in New Jersey in the late 1940’s. I noticed that many of them all smoked back then‚ even in class. John does not have a good personality‚ or many social skills and makes fun of his friends there because he thinks their work at proving theories are wrong‚ in the papers they submitted. His group of math friends at Princeton were
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husband and father figure to love and support. First off in “All Over But the Shoutin”‚ Bragg’s mother was a hard worker that made sure her children were given exactly what they needed. Even though times weren’t always the best‚ Bragg’s understood that his mom was really and truthfully his mother and father figure and that she deserved his uppermost respect. In the story of the widow in the bible‚ this mother was also faced with trials throughout her life. She was as well the only income and worker for
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