http://www.investopedia.com/university/ratios/liquidity-measurement/default.asp LIQUIDITY RATIOS: The first ratios we’ll take a look at in this tutorial are the liquidity ratios. Liquidity ratios attempt to measure a company’s ability to pay off its short-term debt obligations. This is done by comparing a company’s most liquid assets (or‚ those that can be easily converted to cash)‚ its short-term liabilities. In general‚ the greater the coverage of liquid assets to short-term liabilities the
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Body1. History of British Airways22. Current strategic situation….42.1 Internal analysis42.2 External Analysis52.3 SWOT82.4. Current strategy93. Potential Strategic options124. Recommended strategic direction with rationale164.2 Strategy Evaluation175. Identification of critical success factors186. Performance measurement criteria197. Conclusion218. Bilbliography249. References24Executive SummaryThe main aim of this report is to undertake a review and analysis of British Airways. It is UK’s leading
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.......... 2 * Brief Background of British Airways....................................................................................... 2 * The Marketing Mix................................................................................................................ 3 * S.W.O.T. Analysis................................................................................................................... 5 * British Airways Target Market and Positioning Strategy......
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FINANCIAL RATIOS Financial ratios are indicators of a company’s performance as discernable from the company’s Balance Sheet and income Statement. We will discuss some of the simple ratios of a company and talk about their significance. Liquidity Ratios: Show the company’s ability to pay of its current liabilities from its current assets. 1. Current Ratio Current assets should be significantly higher than current liabilities so that the current ratio is higher than 2:1. 2. Quick Ratio
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Company Overview 4 1.2 Current Strategies 5 1.3 The Basis for Strategic Management Process 6 1.4 Stages of Strategic Management Process 7 2.0 EXTERNAL ANALYSIS 8 2.1 PESTEL Analysis 8 2.1.1 Political 8 2.1.2 Economic 8 2.1.3 Social 9 2.1.4 Technological 9 2.1.5 Environmental / Ethical 9 2.1.6 Legal 10 2.2 Porter’s Five Forces 10 3.0 SWOT ANALYSIS 12 3.1 Strength 12 3.2 Weakness 12 3.3 Opportunities 12 3.4 Threats 13 4.0 Strategy Formulation 14 4.1 Difference between Corporate and Business Strategy
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FINANCIAL STATEMENTS Accrual-based approach – revenues are recorded at the point of sale and costs when they are incurred‚ not necessarily when a firm receives or pays out cash Cash flow approach – used by financial professionals to focus attention on current and prospective inflows and outflows of cash 1. Balance sheet a. Assets Cash and Cash Equivalents Marketable securities Accounts receivable Inventories Net property‚ plant and equipment Intangible assets b. Liabilities Accounts
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This report documents work carried out in the course of a team project concerning the case study: “British Airways – USAir: Structuring a Global Strategic Alliance”. The project fulfills partial requirements of the Strategic Management course of Harvard Summer School and has been completed by a team of two students. The case is about alliance of two airline companies‚ namely British Airways and USAir. In this case‚ we are focused on investigating the alliance process in detail by using strategic
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Interpreting Financial Results FIN/571 July 22‚ 2013 Interpreting Financial Results Liquidity: Current Ratio Parrino‚ Kidwell‚ & Bates (2012) detail the current ratio as current assets divided by liabilities. The current ratio identifies a firm’s potential to pay short-term liabilities; higher liquidity is a good sign for potential creditors (Parrino et al.‚ 2012). At the same time‚ however‚ the current ratio should not greatly exceed benchmarks of other competitors (Parrino et al.‚ 2012)
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FINANCIAL RATIOS LIQUIDITY RATIOS Current Ratio: = current assets / current liabilities ▪ The higher the ratio‚ the greater the "cushion" between current obligations and a firm ’s ability to meet them. ▪ Use: An indication of a company ’s ability to meet short-term debt obligations; the higher the ratio‚ the more liquid the company is. Current ratio is equal to current assets divided by current liabilities. If the current assets of a company are more than twice the current liabilities
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GROUP 1 REPORT FINANCIAL RATIOS Financial ratios are useful indicators of a firm’s performance and financial situation. Most ratios can be calculated from information provided by the financial statements. Financial ratios can be used to analyze trends and to compare the firm’s financials to those of other firms. In some cases‚ ratio analysis can predict future bankruptcy. SOURCES OF DATA FOR FINANCIAL RATIOS Balance Sheet Income Statement Statement of Cash Flows Statement of Retained
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