Macro environment is the external and uncontrollable factors that influence a company’s or product’s development. Billabong must know the value of each of the macro environment factors; such as‚ economic‚ demographics ‚ and lifestyle‚ technology and natural forces. Before companies‚ or in our case Billabong‚ produce a new products‚ they should study each macro environment force carefully. Each force have its effects on the market. Economic forces affect the consumer buying power and spending
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| HND 104 The Business Environment | HND Business Management Name: Lauren Turnbull Student No: 04008416 Tutor: Joanne Martin
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ACCOUNTING ENVIRONMENT Learning Outcomes At the end of this chapter the students should be able to: Explain the meaning and purpose of accounting Describe the role of accounting as a information system Describe why accounting is considered as the language of business Assess the impact of external environmental factors on accounting Introduction Accounting has evolved and emerged as most other fields of human activity in response to the social and economic needs of society
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External Business Environments The external environment of a business converts inputs into outputs in order to make profits. However‚ the business does not exist in an empty space‚ but rather in an external environment consisting of varying factors outside the business. Factors that affect the external environment of a business include the economic system‚ the social system‚ the political system‚ the technological system‚ and the ecological system. The economic system deals with the organization
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MICRO ENVIRONMENT/ INDUSTRY ANALYSIS The environment which is close to business and affects its capacity to work is called micro or operational environment. Industry is a group of companies which offer same or similar product or services. These products and services are close substitutes of each other. It consists of: 1 Suppliers Supplier are the people who supply raw materials and required components to the companies. Increasing prices and reducing the quality of their products are potential
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MARKETING ENVIRONMENT The aim of this lecture is: • To describe important role of Marketing Environment. • To differentiate between Macro and Micro Environments. • To assess the impact of Marketing Environment on Marketing Practices. • To describe various method/Model of Marketing Environment Scanning. Background Information Marketing cannot be practiced in a vacuum; as a business function is affected by various factors or elements within the business environments. According to Lancaster
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Organizational Environment Organizational Environment: those forces outside its boundaries that can impact it. Forces can change over time and are made up of Opportunities and Threats. (7) The Organizational environment refers to the forces that can make an impact. Forces made up opportunities and threats. Organizations do not exist in isolation. It works with the overall environment. Scholars have divided these environmental factors into two main parts as. Internal Environment External Environment
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QUEZON CITY POLYTECHNIC UNIVERSITY BATASAN SATELLITE CAMPUS IBP Road‚ Batasan Hills‚ Quezon City Date: February 4‚ 2013 Entrepreneurial Marketing Chapter 3 THE PHILIPPINE MARKETING ENVIRONMENT Written Report Group 1 Alba‚ Alyanna Marie Cleofe‚ Rancel Delos Santos‚ Ferdinand Espos‚ Norman Linag‚ Stephanie Macasojot‚ Jellie Roxas‚ Derick Villarosa‚ Christilyn INTRODUCTION We all know that the modern economy has affected the marketing practices and philosophies. The
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Business Environment Analysis Background Environmental analysis is a systematic process that starts from identification of environmental factors‚ assessing their nature and impact‚ auditing them to find their impact to the business‚ and making various profiles for positioning. A common process of environmental analysis or scanning is discussed in the following section. Environmental Analysis Process A business manager should be able to analyze the environment to grasp opportunities or face the threats
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What Is Macro Environment? The major external and uncontrollable factors that influence an organization’s decision making‚ and affect its performance strategies. These factor includes the economic factors; demographics; legal; political‚ and social conditions; technological changes; and natural forces. Macro environment factors are beyond the control of an organization. This is because those factors are positioned outside the organizational system. Those forces are the prime factors in corporate
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