Customer profitabilty analysis idetifies customer service activities and cost drivers and determines the profitability of each customer or customer group. Here‚ customer service include all activities to complete the sale and satisfy the customer including advertising‚ sales calls‚ delivery‚ billing‚ collection‚ service calls‚ inquiries and other forms of customer service. Customer profitability analysis allow managers to: Identify most profitable customers Manage each customer’s cost-to-serve Introduce
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CUSTOMER PROFITABILITY ANALYSIS Customer profitability analysis (CPA) can be defined as a method used to compare the costs of all the activities used to support a customer or a customer group with the revenue generated by that customer or customer group. It is the analysis of the revenue and costs that relates to the customers which can be determined by considering the similarities and differences in customers’ buying behaviours and customer preferences. From the definition‚ it shows three features
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Appendix B Profitability Analysis Solutions to Questions B-1 Absolute profitability measures the impact on overall profits of adding or dropping a particular segment‚ such as a product or customer‚ without making any other changes. B-2 Relative profitability involves ranking segments‚ each of which may be absolutely profitable‚ for the purpose of making trade-offs among the segments. Such trade-offs are necessary when a constraint exists. Otherwise‚ they are not necessary. B-3 Every business
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2.0 FINANCIAL RATIOS 2 Liquidity Ratios Liquidity ratios measure a business ’ capacity to pay its debts as they come due. It also measures the cooperative’s ability to meet short-term obligations. Liquidity refers to the solvency of the firm’s overall financial position – the ease with which it can pay its bills. Because a common precursor to financial distress and bankruptcy is low or declining liquidity‚ these ratios can provide early signs of cash flow problems and impending
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importance of quality‚ many organizations have appointed a Quality Manager to manage quality operation as a whole. In order to study the contributions of TQM‚ take a medium-size manufacturing as an example‚ what should a quality manager do to improve the overall performance? In this article‚ playing a role of Quality Manager‚ I will propose my recommendations based on three main points: understand quality and improvement‚ understand the system and draw up a total quality management strategy. 1. Understand
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Aigerim Mukeyeva 20110230 Dastan Yeleussizov 20110577 Mazhit Myrzakhmet 20111981 Saniya Bopiyeva 20092811 Kristen’s Cookie Company 1. In order to find the time for filling a rush order‚ we just need to sum up the amounts of time needed for each task: 6+2+1+9+5+2+1 = 26 min 2. If we can prepare one order in 26 minutes‚ it does not mean that it will take 52 minutes to prepare 2 orders. We can start preparing next order while the first one is in process
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Airline Profitability in NIGERA In a 2008 interview with VIA Magazine‚ Richard Branson‚ founder of Virgin Airways‚ said‚ “I’ve always said the easiest way to become a millionaire is to start out a billionaire then go into the airline business.” The airline business has been somewhat of a mixed bag; that is until 2010 when airlines were at their most profitable. According to the Wall Street Journal‚ since 1978 airlines have experienced lagging profits‚ but in 2010 they posted half year profits
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al‚ 2009). However it is always being ignored by companies because it is related to short term period. The companies or managers should understand that items or transactions in short term period may give significant impact in future if the responsible managers does not concern about it. Thus‚ it is actually has the same essential with financing or investing activities in longer term period. Working capital measures how much in liquid assets a company has available to build its business. The number can
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1) a) evaluate of the concerns expressed by the Top Management: i) Transfer price of parts from divisions to AM (internal sales) – AM parts didn’t sale before‚ no data about the price‚ arbitrated by division or vice president. ii) Divisions treated AM as captive customer‚ satisfy OEM customer first‚ related to top management practice and image of company‚ can’t purchase parts outside by AM iii) 4 department carries excessive inventories‚ large no. of employee Christmas
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Principles of Finance Final Project PowerCo Instructor: Date Submitted: The purpose of the following analysis is to determine whether PowerCo‚ a medium sized power company in the southeast United States should build a new generator. It is the belief of PowerCo that demand for electricity will significantly increase over the next 10-12 years. In order to meet this demand‚ the investment in a new generator needs to be reviewed. PowerCo’s Treasury department has prepared financial
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