Environmental Factors of Marketing This paper will discuss the five environmental factors that influence global and domestic marketing decisions that organizations must make. These five environmental factors are technology‚ demographics‚ government‚ culture and economics. Companies are affected differently by these factors depending on the industry they are in and the size of the organization. I will be using the Washington Plaza Hotel to illustrate how these environmental factors affect the
Premium Marketing Hotel Hospitality industry
Factors Affecting Population Cultural Factors In some cultures and religions‚ people are respected more if they have many children resulting in an increased birth rate. For example‚ in some cultures having many children is seen as a sign of virility in men. Conversely‚ some cultures and religions discourage large families though this is rare. This would have the effect of lowering birth rate. Certain religions view birth control and abortion as bad in the eyes of their beliefs. As a result they discourage
Free Demography Population Waterborne diseases
WHAT ARE THE MICRO AND MACRO ENVIRONMENT AFFECTING MARKETING INTRODUCTION A Business principally is the organized effort by individuals in an organization to produce goods and services and to sell these goods and services in a market place to earn a good profit margin. The operating environment for all organizations whether they are commercial‚ charitable‚ governmental‚ or in the public sector more generally‚ is never static and seldom entirely predictable‚ and can therefore profoundly affect a
Premium Marketing
FACTORS AFFECTING DEMAND & SUPPLY OF PETRLO CARS VS OTHER FUEL CARS In India there are basically four types of fuel cars :- 1. Petrol cars 2. Diesel cars 3. LPG cars 4. CNG cars Except these Electric cars are also going to be launched in India. FACTORS AFFECTING DEMAND :- 1) PRICE OF CAR: Demand of a particular commodity is firstly affected by price. It can be seen in the case of cars also. Petrol cars are cheapest among all other fuel cars available
Premium Suzuki Maruti Suzuki Tata Motors
market orientation and hotel performance: The moderating effects of external environmental factors Cheng-Hua Wang a ‚ Kuan-Yu Chen b ‚ Shiu-Chun Chen a‚∗ a b Graduate School of Business and Operations Management‚ Chang Jung Christian University‚ Taiwan‚ ROC Department of Recreation Sport and Health Promotion‚ National Pingtung University of Science and Technology‚ Taiwan‚ ROC a r t i c l e i n f o a b s t r a c t With the market competition of hotel industry being heated‚ it is critical
Premium Hotel Market economy Hotel manager
Factors affecting development Early Stimulation Studies of the effect of environmental stimulation on an individual ’s development in either general or specific ability conclude that some specific stimulation should be introduced at an early age while a child is still malleable. An intense‚ persistent‚ and regular tutorial approach within the family encourages the development of a special talent or ability and develops learning sets useful in the future. A child must learn the specialized symbolic
Premium Psychology Cognition
The two-wheeler market in India is the biggest contributor to the automobile industry with a size of Rs.100‚000 million. The two-wheeler market in India comprises of 3 types of vehicles‚ namely motorcycles‚ scooters‚ and mopeds. Foreign collaborations have been playing a major role in the growth of the Indian two-wheeler market‚ and most of them are Japanese firms. The modern two-wheeler firms in India have been manufacturing new categories of two wheelers such as Step Thrus and Scooterettes.
Premium Motorcycle Automobile Internal combustion engine
COMPREHENSIVE PROJECT REPORT On Indian Sugar Industry Submitted for the Partial fulfilment of the requirement towards the award of Degree of Master of International Business (MIB) Session 2010-2012 Submitted by: SOOBIAN AHMED 10-MIB-40 10-6537 Under the Supervision of: Prof. M.S. Lakshmi CENTRE FOR MANAGEMENT STUDIES JAMIA MILLIA ISLAMIA New Delhi-110025 CERTIFICATE OF COMPLETION This is to certify that Soobian Ahmed has completed his Comprehensive Project under
Premium Sugar
Slide 1: THE IMPACTS OF GLOBALISTION IN HOTEL INDUSTRY AND ITS NEGATIVE EFFECTS Slide 2: In the 21st century ‚ with the increasing levels of globalization in hotel industry‚ hotel companies will need to learn different management approaches to survive and develop in environmental circumstances with high levels of uncertainty as well as understand the implication of future impacts‚ both positive and negative‚ of the changing environment in which they operate. As international trade and business expand
Premium Hotel Globalization Organizational culture
Macroenvironmental Factors Affecting Automobile Industry - Presentation Transcript 1. MACRO-ENVIRONMENTAL FACTORS AFFECTING AUTOMOBILE INDUSTRY 2. Introduction * Tenth largest in the world * Expected to overtake China * Huge attraction for foreign car manufacturers * Dominated by domestic companies * Contributes 3.1% to the nominal GDP 3. Interesting Figures India’s motorcycle market is the second largest in the world Largest three-wheeler market
Premium Automotive industry Automobile General Motors