Company Background World’s largest producer of selling biscuits brand by tonnage 40% share of total biscuit market in India Produced 650‚000 tons of biscuits/pa. Parle-G comprised of 500‚000 tons Sales INR 35 billion( 68% contributed by Parle G ) Parle products are perceived as “Good value for money” 4 P’s • Parle G • Hide n Seek • Monaco • Krack Jack • Price setter in Market • Seen as value for money Product Price Place • 95% sales in Indian Market • 8000 Distributors Promotion
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Parle-G Rural Marketing Presented by: Sujit Ranmale (P14045) Aniket Kalode (M14052) Kshitij Sarode (P14047) Introduction • Established: 1929 (Vile Parle‚ Mumbai) • Parle Products: 35% share of Indian biscuit market • Largest biscuit selling brand in the world (ref: Nielsen) • Famous brands: Parle-G‚ Parle-Monaco • Products – Biscuits – Sweet confectionery – Snacks Brand Milestones • G stands for Glucose‚ originally • After 1947: ad campaign as Gluco brand of biscuits and Indian alternative to
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G-clamp A C-clamp is a type of clamp device typically used to hold a wood or metal workpiece‚ and are often used in‚ but are not limited to‚ carpentry and welding. These clamps are called "C" clamps because of their C shaped frame‚ but are otherwise often called G-clamps or G-cramps because including the screw part they are shaped like an uppercase letter G. Description C-clamps or G-clamps are typically made of steel or cast iron‚ though smaller clamps may be made of pot metal. At the top
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零售價和批發價應該訂在何水準? 2. 競爭者可能會有何反應? The main competitor of P&G has always been Colgate-Palmolive‚ which forces P&G to be number two in the Canadian market with its Downy fabric softener that obtain 12% market share. After the success of the introduction of Downy Enviro-Pak in the Europe‚ P&G’s 3 main competitors has also done the same by introduce refill versions of fabric softeners in the Europe. Canada is the next target market of P&G in trying to introduce the Downy Enviro-Pak to‚ with concerns
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Perfect By Ellen Hopkins The book Perfect is an extremely accurate and realistic interpretation of the struggles many young people face during their unpleasant years as teenagers. Centered around the lives of four very different high school seniors; they all have one thing in common: hardships. Some more severe than others‚ but all in all‚ they are hardships. Cara Sykes is dealing with not only her parents awful idea of what is right and what is wrong‚ but also the fact that her brother Conner attempted
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world. It has grown continuously over the past 159 years‚ and the challenge is to keep growing globally over the years. Problem It became noticeably difficult for P&G be flexible and fast enough operating with hundreds of suppliers‚ 50 product categories‚ 60 plants‚ 15 distribution centers and 1000 consumers. In 1993‚ P&G conducted the study which had to help such question as: the amount of product categories that should be produced in a plant‚ the number of plants that should there be built
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Provide a brief description of the individual. Ellen Foster is a ten-year-old‚ Caucasian‚ female who experiences a series of traumatic events during her childhood. These traumatic events include her witnessing domestic violence in the home‚ her mother’s suicide and subsequent physical‚ sexual and psychological abuse by her alcoholic father‚ her maternal grandmother and other relatives (aunts and cousins on the mother’s side). Ellen shuttled from home to home‚ staying for a short time at the home
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brands like Parle G‚ Monaco‚ Hide & Seek‚ KrackJack‚ Melody‚ Fulltoss‚ Poppins‚ etc.6. Diverse product portfolio including biscuits‚ sweets and snacks7.Strong presence in rural markets8.Parle G is amongst the most sold biscuit brands in the world9.Variety of CSR activities like ‘My Green Planet’‚ ‘GoluGalata’‚ etc. | Weakness | 1.Similar products produced by many companies like marie‚ glucose biscuit‚ bourbon‚ sweet and salty crackers‚ cream biscuits‚ etc.2. Dependence on Parle G brand for most
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Avenue‚ Diliman‚ Quezon City 1101 Telephone 63-2-4261515 Email oasis@upou.edu.ph First edition‚ 1998 Relayout July 2007 Layout by Helen M. Creer Printed in the Philippines Preface Welcome to the distance mode offering of Computer Science G‚ Introduction to Management Information Systems. This text was written with the aim of introducing the concepts of Management Information Systems. Management Information Systems (MIS) is the application of information technology to organizational and
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Ellen Fans !! Ellen degeneres is a famous talk show host‚ She just loves giving gifts to people that come to her show or that are on her show or even are not able to get stuff. So she is just loving caring and welcoming to all of her fans.another thing is she just wants everyone to be the body that god gave to you. Ellen’s Career !! Ellen degeneres became a famous comedian and one year after that she became the “funniest person in America”. Ironically Ellen wanted
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