Sino College Customer Relations Management Strategies Victor Chak Billy Keung Jonathan Cheung Customer Relationship Management (BMC 333) Kenneth Ng 22/11/2013 Table of Contents Introduction 1 Contents 2 1.Organization background 1.1 Weakness in CRM strategies 2.1 2.New mission statement 2.1 Slogon & core value 2.2 Target market selection 2.2 3.New Loyalty program 2.4 4.General Customer relations strategies 2.5 Conclusion Reference Introduction
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A Term paper on CUSTOMER SATISFACTION AND BEYOND Subject: Sales management Submitted to: Mr. Raghunathan Submitted By: Group: 13 Praveen Kumar Jha (09234) Ravi Teja Reddy. S (0409020) Ramya. K (09238) Shwetha Reddy. T (0409018) Krishna Sumanth .C (0409004) Executive summary: Business industry today is complex. There are big competitions in every business. That is why many research and study are being conduct for their continuous growth. Customer’s loyalty is one factor that can
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Effective Technical and Human Implementation of Computer-based Systems (ETHICS) ETHICS is an acronym‚ but the name of this approach is meant to imply that it is a methodology that embodies an ethical position. ETHICS‚ is a methodology based on the participative approach to information systems development. In addition‚ it encompasses the socio-technical view that for a system to be effective the technology must fit closely with the social and organisational factors. In particular‚ this means
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Study on Customer Satisfaction in Indus Motors Pvt. Limited with Special Reference to Kerala Branch S.Chandramouli‚ B.Sc‚ MBA‚ P.hd (Pursuing)‚ Assistant Professor‚ Department of Management Studies‚ Saveetha Engineering College‚ Thandalam‚ Chennai S. Arul Krishnan‚ M.Sc (Maths)‚ MBA‚ M.Phil‚ P.hd (Pursuing)‚ Assistant Professor‚ Department of Management Studies‚ Saveetha Engineering College‚ Thandalam‚ Chennai ABSTRACT The research aims at exploring the “An Empirical Study on Customer Satisfaction
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welfare of all)‚ which causes disfluency and a decline in evaluations. These effects don’t emerge for brands with openness (i.e.‚ following emotional pursuits in uncertain directions) or conservation (i.e.‚ protecting the status quo) concepts that do not conflict with CSR. The effects for luxury brand concepts disappeared when the
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International Journal of Contemporary Hospitality Management Emerald Article: Customer complaint behaviour towards hotel restaurant services Vincent C.S. Heung‚ Terry Lam Article information: To cite this document: Vincent C.S. Heung‚ Terry Lam‚ (2003)‚"Customer complaint behaviour towards hotel restaurant services"‚ International Journal of Contemporary Hospitality Management‚ Vol. 15 Iss: 5 pp. 283 - 289 Permanent link to this document: http://dx.doi.org/10.1108/09596110310482209 Downloaded
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EFFECT OF AFTER SALE SERVICES ON CUSTOMER SATISFACTION AND LOYALTY IN AUTOMOTIVE INDUSTRY OF ETHIOPIA BY KINDYE ESSA MUSTOFA ADDIS ABABA UNIVERSITY COLLEGE OF MANAGEMENT‚ INFORMATION AND ECONOMICS SCIENCE MASTER OF BUSINESS ADMINISTRATION PROGRAM August 2011 EFFECT OF AFTER SALE SERVICES ON CUSTOMER SATISFACTION AND LOYALTY IN AUTOMOTIVE INDUSTRY OF ETHIOPIA A Thesis Submitted to the School of Graduate Studies of Addis Ababa University in Partial Fulfillment to the Requirements
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everyone can go to work everyday and be happy‚" he told The World Today. "But what I do know is that the happier your workers‚ the better your business is performing. "It is not unreasonable to aspire to‚ if you are a worker‚ to want to have a good job where you don’t feel like taking sick leave‚ where you don’t feel like changing jobs on a regular basis‚ where you feel valued‚ where you feel that what you do is an intrinsically worthwhile something and where you feel that your potential is being
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Customer perception is defined as the way that customers usually view or feel about certain services and products. It can also be related to customer satisfaction which is the expectation of the customer towards the products. In general psychological terms‚ perception is our ability to make some kind of sense of reality from the external sensory stimuli to which we are exposed. Several factors can influence our perception‚ causing it to change in certain ways. Consumer perception theory is any
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www.ccsenet.org/ijbm International Journal of Business and Management Vol. 7‚ No. 7; April 2012 The Study of Customer Satisfaction‚ Customer Trust and Switching Barriers on Customer Retention in Malaysia Hypermarkets Seiedeh Nasrin Danesh Faculty of Management and Information Technology‚ UCSI University Jalan Menara Gading‚ UCSI Heights‚ 56000 Kuala Lumpur‚ Malaysia Tel: 60-17-313-2730 E-mail: Danesh.nasrin@yahoo.com Saeid Ahmadi Nasab Faculty of Management and Information Technology
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