ABSTRACT This report performs an analysis of DHL Pakistan (Pvt) Ltd and the market it is part of. It further gauges the impact of environmental forces on its development. It discusses the competitive environment in the market and focuses on the target marketing strategy of the company. The customer satisfaction level has also been assessed and an analysis of company ’s marketing mix conducted to form a view of it ’s effectiveness in meeting their customer needs. I. HISTORY OF THE COMPANY INTRODUCTION:
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in the market‚ the report considers the revenue generated by the vendors of 3PL services. Key Regions APAC North America South America Europe ROW Key Vendors CEVA Logistics C.H. Robinson Worldwide Inc. DB Schenker Logistics Deutsche Post DHL Hyundai Glovis Co. Ltd. Kuehne + Nagel International AG Nippon Express Co. Ltd. United Parcel Service Inc. (UPS) Other Prominent Vendors Agility APL Logistics BDP International Damco Expeditors International FedEx Supply Chain
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The case in DHL gives the situation faced by DHL Worldwide Express (India)‚ a division of Airfreight Ltd‚ which is a company engaged in different activities connected with transportation of cargo (both domestic and international)‚ domestic surface transport‚ logistics and express operations. It also has two subsidiaries‚ one a travel agency and another engaged in money transfer operations. Shipping is also under a subsidiary. The DHL division has an alliance with DHL Worldwide Express‚ the worldwide
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Deutsche Post DHL [Dalsey‚ Hillblom & Lynn Co.] Individual Assignment work on Key Success Factors Deutsche Post DHL [Dalsey‚ Hillblom & Lynn Co.] Individual Assignment work on Key Success Factors MDIS Tashkent Module: Strategic Management MDIS Tashkent Module: Strategic Management MANAGEMENT DEVELOPMENT INSTITUTE OF SINGAPORE IN TASHKENT (MDIST) ASSIGNMENT SUBMISSION COVER PAGE Course : Master of Science in Management‚ Intake 4 Module
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DHL is a laregest company in the world founded by Andrian Dalsey‚ Larry Hillblom and Robert Lynn in San Francisco 1969‚ and DHL is part of the Deutsche Post DHL group brand with a vision to become “the logistics company for the world”. DHL promise to customers is to provide simplifying services and sustainable solutions and to always demonstrate respect without compromising on results. Branding is the most effective DHLs factors of any business whether large or small‚ retail or business-to-business
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Training and development Training and development (T&D) is the heart of a ceaseless exertion intended to enhance representative competency and hierarchical execution (Mondy.R‚ 2005). Training can be characterized as the orderly procedure of changing the conduct and states of mind of individuals in a sure course to expand objective accomplishment inside of the association (Jerling‚ 1996). It is seen as a key segment of the association and is viewed as an imperative administration instrument used to
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Transportation Research Part E 45 (2009) 321–334 Contents lists available at ScienceDirect Transportation Research Part E journal homepage: www.elsevier.com/locate/tre Evaluating competitiveness of air cargo express services Yonghwa Park a‚*‚ Jung Kyu Choi b‚ Anming Zhang c a b c Asia Pacific School of Logistics‚ Inha University‚ Incheon 402-751‚ Republic of Korea Department of Aviation‚ The University of New South Wales‚ Sydney‚ Australia Sauder School of Business‚ University of British Columbia
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December 31st‚ 2007 To: Robert Brazier & Senior Management Team of Airborne Express From: Strategic Analyst Re: Recommendations and Implementations for recent issues in Airborne Express Executive Summary: Airborne Express has many options available for sustainable growth and success in the coming years. After the recent 29% increase in revenue over the past year‚ there are opportunities to take into consideration that will boost this growth for the fourth quarter. This company should join the “industry
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EXECUIVE SUMMARY Summary Analysis: Airborne express has been making good profits for few years now and has 16% of express mail market share. The company follows the “best cost provider” strategy‚ meaning provides best price to the customer compared to rivals by maintaining good product attributes. Another key strategy of the company is focus on niche markets. The company ensures to have a sustainable competitive edge in the market by providing the lowest cost. However‚ the competition from
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Airborne Express Written Case Analysis Express Mail Industry Structure The environment of the express mail industry has experienced drastic changes over the past decade‚ let alone since its inception in the 1900’s. As a result of changing tastes amongst consumers‚ the industry has adopted practices that have allowed it to perform more efficiently in terms of geographic scaling‚ product assortment of goods being transported‚ meeting customers varying needs‚ as well as enhancing the range of
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