Continental Airlines: Outsourcing IT to Support Business Transformation Prepared by Neils Christensen and Keri Pearlson As the Texas sun began to set‚ Janet Wejman‚ the Chief Information Officer for Continental Airlines looked out the window of her Houston-based office and considered what her next move should be. It was now November 1996 and while she had only been with the company for a few months‚ she faced a dilemma relating to the airline’s information technology outsourcing agreement with
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Optimizing Pilot Planning and Training for Continental Airlines Summary Continental Airlines is the fifth largest airline based on passenger volume in United States. It provides over 1‚100 daily flight services to five continents. Effective manpower planning is a key component for the success of Continental Airlines. It is essential for Airline Company to adjust its need for pilots constantly in different position in response to new market opportunities‚ changing passenger demand‚ acquisition
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Real Time Business Intelligence at Continental Airlines 1. Describe “active” data warehousing as it is applied at Continental Airlines. Does Continental apply active or real-time warehousing differently than this concept is Normally described? Explain your answer. Answer: as shown in the case Continental senior management decided to invest in enterprise data warehouse that all employees could use for quick access to key information about the business and its customers. The data warehouse initial
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Air Canada Takes Off With Maintenix 1) The problems Air Canada hopes Maintenix will solve are inabilities to interact with one another or with finance and inventory system. Another problem to be solved is the usage of several different legacy software packages installed over the last 15 years. Having said that‚ another problem to be solved is the high costs and wasted time of its engineers and money‚ which could have been used on maintaining its planes and being more productive. 2)
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90’s tech boom During the 90’s there were many advances in technology that completely changed the world‚ and without them we wouldn’t be anywhere close to where we are today. One of the biggest areas of advancement was in electronics. Many of the things that we own today come with “standard features” that were first implemented in the 90’s. Another area that saw rapid development was science. It was during this time period that cloning began to happen. The last category that made a huge leap forward
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Delta Airlines Board of Directors Presentation October 18‚ 2013 Consultants: General Overview of Delta Airlines Strategy DELTA’S CURRENT STRATEGY COMPANY’S SANDBOX High rivalry makes industry unattractive Profitability increasing‚ but still below cost of capital Consolidation trend has reduced rivals helping profits Trainer refinery acquisition: using vertical integration to address Delta’s largest expense Metrics of improving flight completions‚ on-time arrival rate and
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1009853G-II20-0025 Liu Ying 23/09/2010 Assignment2: Air Canada Takes off with Maintenix Read the Interactive Session: Technology‚ and then discuss the following questions: 1. What problems does Air Canada hope that Maintenix will solve? 2. How does Maintenix improve operational efficiency and decision-making? 3. Give examples of three decisions supported by the Maintenix system. What information do the Maintenix modules provide to support each of these decisions? Answer: 1. What problems
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elements used by an airline would differ if the target audience were: (1) Consumers who travel for pleasure (CP) (2) Corporate travel departments that select the airlines to be used by company employees (TD) Message Ideas Expressed Execution How Presented Brief intro: -When an Airline has stated the mission and noted its target markets‚ they have several ways to promotionally communicate its messages. - The airline will have to use different strategies for each target in terms
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The U.S. Airline Industry in 1995 2. a) American Airlines’ 1992 air fare strategies resembled its early to mid-80s SuperSavers program. It offered discounts of up to 45% on round-trip flights of at least 7 days‚ purchased 30 days in advance. Previously‚ air fare pricing was a simple structure of first class/coach and peak/off-peak categories. Robert Crandall‚ of American Airlines‚ introduced a new air fare system known as yield management. The simple price structure was unbundled to unleash multiple
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Business Strategy – BAD 4013 – SUMMER 1999 Case Study Southwest Airlines I. Strategic Profile and Case Analysis Purpose The mission of Southwest Airlines is dedication to the highest quality of customer service delivered with a sense of warmth‚ friendliness‚ individual pride‚ and company spirit. Twenty-seven years ago‚ Rolling King‚ owner of floundering commuter airline‚ and Herb Kelleher‚ King’s lawyer‚ got together and decided to start a different kind of airline that would provide a short-haul
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