A -Ist SEMESTER–EXAMINATION –JUNE- 2012 Subject code: 810001 Subject Name: Accounting for Managers (AFM) Time: 02:30 pm – 05:30 pm Date: 07/06/2012 Total Marks: 70 Instructions: 1. Attempt all questions. 2. Make suitable assumptions wherever necessary. 3. Figures to the right indicate full marks. Q.1 (a) “Financial Statements are the most important part of financial reporting” 07 Discuss the above statement giving the objectives of financial statement and the contents of the various components
Premium Balance sheet
New-Product Development and Product Life-Cycle Strategies Based on: Philip Kotler et al.‚ Principles of Marketing International Marketing Prof. Dr. Thomas Laukamm Objectives - Understand how companies find and develop newproduct ideas. - Learn the steps in the new-product development process. - Know the stages of the product life cycle. - Understand how marketing strategies change during the product’s life cycle. Fach‚ Dozent‚ Semester International Marketing Prof. Dr. Thomas
Premium Marketing Product life cycle management
• 1. Module 7 New Product Development and Product Life-Cycle Strategies Dinesh Kumar LBSIM- New Delhi • 2. New Product Development Strategy and Process It can be defined as strategy which aims at bringing a new product or service to market. Which involves the following steps. Idea Generation & Screening Concept Development & Testing Business Analysis Beta Testing Technical Implementation Commercialization New Product Pricing • 3. Brief Explanation to Steps of Product Development Strategy Idea
Premium Product life cycle management Costs Variable cost
. Many products and services often pass a life cycle while there are many shapes depending on their industries. They newly emerge in the society‚ start to sell to be widespread‚ become saturated in the market and then gradually get out of date. This sequence of product and service is called the product life cycle. Smartphone also passes such natural path. According to the next web (2011)‚ first smartphone brand was Ericsso’s GS88 in 1997. A touchscreen smartphone‚ which is widespread now‚ was launched
Premium Marketing Product life cycle management Product management
Product Life Cycle Product life cycle is the stages through which a product or its category bypasses. From its introduction to the marketing‚ growth‚ maturity to its decline or reduce in demand in the market. Not all products reach this final stage‚ some continue to grow and some rise and fall There is no set time period for the PLC and the length of each stage may vary. One product’s entire life cycle could be over in a few months. Another product could last for years. Also‚ the Introduction stage
Premium Time Term Periodization
Brochure More information from http://www.researchandmarkets.com/reports/1071265/ Product Life Cycle Management in the Textile and Apparel Industry Description: Product life cycle management (PLM) is a set of business processes and supporting tools which help firms to improve the way they manage their product development. It is particularly useful for textile and apparel manufacturers who need to respond to new fashion trends quickly or collaborate closely with customers and suppliers in order
Premium Product life cycle management Management Product management
Validity of the Product Life Cycle Authors: Rolando Polli and Victor Cook Source: The Journal of Business‚ Vol. 42‚ No. 4 (Oct.‚ 1969)‚ pp. 385-400 In this article‚ Rolando Polli and Victor Cook state that although the product life has been widely discussed‚ it hasn’t been systematically tested as a model of sales behavior. The aim is to develop an operational model of the product life cycle‚ to determine the statistics for evaluating the model and to show the conclusion of the tests that
Premium Scientific method Product life cycle management Economics
Product Life Cycle of an Audi R8 This first stage is when a product is introduced in to a market known as a product launch; this is also the most expensive stage of the four stages. The first introduction of the Audi R8 was at the Frankfurt Motor Show which was held in Germany. The Frankfurt Motor Show is a show which car lovers attend to see the newest release of cars‚ the types of people who would attend these events are the people who are interested such as investors‚ collectors and also
Free Product life cycle management Marketing Audi
The Product Life Cycle (PLC) and Strategies at different stages Posted by Drypen on September 20‚ 2008 Advertising strategies change with the change in stages of a product life. i.e. PLC This article focuses on changes in way of advertising when PLC stages changes. Every product goes through a series of stages‚ namely the introduction‚ growth‚ maturity‚ decline. After a period of development it is introduced or launched into the market; it gains more and more customers as it grows; eventually
Premium Marketing Product life cycle management
RETAIL EVOLUTION 1) Why are retail life cycles becoming shorter? The retail life cycle is becoming shorter because many products in industries are revitalized by product differentiation and market segmentation. The time you need in order to sell your products on a market and recover your investments shrinks therefore companies reassess the product life cycle costs. There are more and more aggressive competitors that mean it is essential for companies to constantly innovate.
Premium Marketing