"Colgate Palmolive Company The Precision Toothbrush" Essays and Research Papers

  • Colgate Palmolive Company The Precision Toothbrush

    Case Analysis Colgate-Palmolive Company: The Precision Toothbrush Problem...

    Brand management, Factor analysis, Marketing 1371  Words | 5  Pages

  • Colgate Palmolive-the Precision Toothbrush

    1. What is changing in the toothbrush category? Assess Colgate Palmolive's competitive position. Toothbrush...

    Colgate-Palmolive, Dental floss, Dentistry 1710  Words | 5  Pages

  • Colgate Palmolive-Precision Toothbrush Case

    COLGATE - PALMOLIVE COMPANY: THE PRECISION TOOTHBRUSH I-SYNOPSIS In 1992,...

    Colgate-Palmolive, Competitor analysis, Dentistry 1377  Words | 5  Pages

  • Colgate Palmolive

    CASE STUDY COLGATE PALMOLIVE COMPANY THE PRECISION TOOTHBRUSH REPORT...

    Colgate-Palmolive, Marketing, New York City 717  Words | 4  Pages

  • Colgate-Palmolive Case Study.

    In 1991 and 1992 Colgate-Palmolive (CP) been a dominant force in the Oral Care industry, mainly in the toothbrush...

    Colgate-Palmolive, Competition, Marketing 1226  Words | 6  Pages

  • Colgate Palmolive Toothbrush Case Study

    strategies (as a niche or a mainstream product) for Colgate Palmolive's new toothbrush, Precision, and choose the...

    Colgate-Palmolive, Competition, Marketing 1314  Words | 4  Pages

  • colgate palmolive

    COLGATE PALMOLIVE - THE PRECISION TOOTHBRUSH CASE ANALYSIS QUESTIONS 1. List and briefly discuss...

    Colgate, Colgate-Palmolive, Marketing 894  Words | 3  Pages

  • Colgate Pricing Strategy

    In a highly competitive oral care market, Colgate holds its’ own, and maintains a category leadership position. The company's strategies to...

    Colgate-Palmolive, New York City, Piscataway Township, New Jersey 1128  Words | 4  Pages

  • Cmpetitive advantage of Colgate Palmolive.

    WAC for Colgate-Palmolive "The Precision Toothbrush" Introduction...

    Colgate-Palmolive, Cosmetics, Dental floss 1009  Words | 4  Pages

  • Colgate

    Colgate Precision Case In the early 1990s competition among dental hygiene companies started to increase...

    Brand, Brand management, Dental floss 1560  Words | 4  Pages

  • Toothpaste and Colgate

    Background Colgate began in 1806, when William Colgate, an English immigrant, set up a starch, soap and candle business on...

    Colgate-Palmolive, New York City, Park Avenue 1992  Words | 6  Pages

  • Colgate Case Study

    Colgate-Palmolive Case Study Executive Summary Colgate-Palmolive (CP) plans to launch a new...

    Colgate, Colgate-Palmolive, Competitor analysis 1003  Words | 4  Pages

  • Colgate PalmOlive Case Study

    Colgate Palmolive Case Analysis “Position Niche vs. Mainstream: In Respect to Sales Cannibalization” Analysis of the...

    Advertising, Brand, Brand management 931  Words | 3  Pages

  • Colgate Palmolive Case Report

    Colgate-Palmolive (CP), the leading retail toothbrush manufacturer in the United-States is looking to expand its...

    Brand, Dental floss, Market segmentation 1325  Words | 4  Pages

  • Colgate Precision Case Analysis

    Case Analysis: Colgate Precision Prepared for Instructor University Prepared by Student University October...

    Brand, Brand management, Dental plaque 1334  Words | 5  Pages

  • Today's Segmentation Strategies of Colgate-Palmolive

    Paper Indiana Wesleyan University WS1 Case Study Paper Colgate-Palmolive Company While many...

    Colgate-Palmolive, Piscataway Township, New Jersey, Toothpaste 1207  Words | 4  Pages

  • Colgate palmolive

    Colgate Palmolive With a continuous expansion in it's product line, Colgate-Palmolive is taking on...

    Colgate-Palmolive, Colgate-Palmolive brands, Hill's Pet Nutrition 673  Words | 5  Pages

  • Colgate Palmolive

    Colgate Palmolive With a continuous expansion in it's product line, Colgate-Palmolive is...

    Colgate-Palmolive, Colgate-Palmolive brands, Hill's Pet Nutrition 772  Words | 3  Pages

  • Colgate Swot

    Eckley Applied Marketing Management 541 Indiana Wesleyan University Colgate-Palmolive’s Mission Statement As a...

    Colgate, Colgate-Palmolive, Marketing 1323  Words | 6  Pages

  • Colgate Case Study

    Assess Colgate-Palmolive’s Competitive Position: Colgate-Palmolive is recognized as the global leader in household...

    Dental equipment, Dental floss, Dental plaque 690  Words | 3  Pages

  • Colgate Case Analysis

    marketing strategy for the launch of the new Colgate Precision. The issue can be divided into the following four major areas: 1....

    Brand, Brand management, Dental plaque 1503  Words | 5  Pages

  • Palmolive

    COLGATE-PALMOLIVE Colgate-Palmolive Company (NYSE: CL) is an American diversified...

    Colgate-Palmolive, Hygiene, New York City 1411  Words | 6  Pages

  • Marketing Strategy-Colgate

    Colgate-Palmolive ------------------------------------------------- A Complete Marketing Strategy OBJECTIVES There are three...

    Colgate, Colgate-Palmolive, Marketing 1515  Words | 5  Pages

  • Colgate Palmolive Case Study Brazil

    Colgate Palmolive Case Study: Segmentation Strategy March 21, 2011 Segmentation Variables Geographically, Brazil is the...

    Brazil, Colgate-Palmolive, Fernando Henrique Cardoso 1313  Words | 5  Pages

  • Colgate Palmolive

    COLGATE PALMOLIVE PRECISION TOOTH BRUSH Synopsis :- The analysis of the two different launch strategies 1....

    Colgate-Palmolive, Dental plaque, Dentistry 7683  Words | 25  Pages

  • Colgate Palmolive Case Study

    The CP Case Study In the early 1990’s, the toothbrush industry was experiencing major growth; in fact, “in 1992 dollar sales increased by 21%...

    Dental equipment, Electric toothbrush, Marketing 1120  Words | 3  Pages

  • Precision toothbrush

     SWOT Strengths ColgateColgate-Palmolive is recognized as the world’s leader in personal care sales which included oral hygiene...

    Colgate-Palmolive, Marketing, Marketing research 8202  Words | 27  Pages

  • Global Adventures of Colgate Palmolive

    activities, a company should consider economic, social and cultural facts about the countries which the firm plans to expand its activities to....

    Colgate-Palmolive, Distribution, East Germany 1915  Words | 6  Pages

  • Toothpaste: Swot Analysis and Colgate- Palmolive Company

    PEST ANALYSIS Political Factors: Political factors play a vital role for the business prevailing in the country. If the government is inactive then the...

    Colgate-Palmolive, Marketing, PEST analysis 634  Words | 3  Pages

  • Colgate Cannibalization Case

    business problem facing Colgate-Palmolive (CP) is deciding the positioning of Colgate Precision. CP...

    Dental floss, Marketing, Net present value 612  Words | 4  Pages

  • Colgate Palmolive Financial Analysis

    COLGATE-PALMOLIVE ANALYSIS Section I - Business Overview Colgate-Palmolive is a leading consumer...

    Asset, Balance sheet, Cash conversion cycle 980  Words | 3  Pages

  • Toothpaste and Colgate Palmolive

    Colgate-Palmolive: Colgate-Palmolive Back to Basics Strategic Cost Management Prof: Dr. K.Sontake...

    Colgate-Palmolive, Dentistry, Hygiene 1232  Words | 5  Pages

  • Brand Essence Colgate

    The company chose for this assignment is Colgate. Colgate is a division of the...

    Brands of toothpaste, Colgate-Palmolive, Halitosis 1227  Words | 6  Pages

  • Colgate Palmolive International Management

    I. Issues Hawley & Hazel (H&H) is a company who have sold pharmaceutical product in Asia and by 1985; it was bought at 50% by...

    Brand, Change, Colgate-Palmolive 790  Words | 3  Pages

  • Colgate Precision

    FACTORSBranding: Should the name of the product on the package and in advertising be "Colgate Precision" or as...

    Baby boomer, Dental floss, Dental plaque 3411  Words | 9  Pages

  • Global HRM at Colgate-Palmolive Co.

    HRM and Colgate-Palmolive Colgate-Palmolive is a $6 billion a year personal products giant which...

    Colgate, Colgate-Palmolive, Globalization 711  Words | 4  Pages

  • Colgate-Palmolive Precision Toothbrush Case Study

    Assignment # 2 MARK 301 Question 1: The five most important strengths that should be included in a Highlighted SWOT are: * The Colgate...

    Cost, Costs, Economics of production 487  Words | 2  Pages

  • Marketing and Colgate

    satisfaction of the customers. With time marketers have learnt the true meaning marketing. A market oriented company makes profit through...

    Colgate-Palmolive, Marketing, Marketing plan 2008  Words | 7  Pages

  • Case Study Crest and Colgate

    brushing fun. * Colgate Colgate (sub-brand of Colgate-Palmolive) is an oral hygiene product...

    Dental caries, Dental floss, Dental plaque 2004  Words | 7  Pages

  • Branding Strategy of Colgate

    and Decline. The same stages also faced by COLGATE Toothpaste brand. This research is an endeavor in the direction to find out what business...

    Advertising, Brand, Brand management 1568  Words | 5  Pages

  • Colgate Palmolive's Strategies

    purchase and choose based on brand loyalty and name recognition. A company must first identify the types of intermediaries available to assist...

    Distribution, Marketing, Marketing management 576  Words | 2  Pages

  • Colgate-Palmolive Company

    Problem and Issue Statement 1.1. Increased competition from rivals and private labels MKW 3440 Colgate-Palmolive...

    Colgate-Palmolive, Hygiene, Marketing 2437  Words | 10  Pages

  • The Precision Toothbrush

    1. CP company should launch Precision as a niche product for the below 2 reasons. 1) Not all of the customers are willing to...

    Brand, Brand management, Dental floss 416  Words | 2  Pages

  • Colgate Palmolive Case

    Colgate Palmolive Case Problem/Opportunity Richard Werner has to decide which marketing strategy to use with an increase in...

    Advertising, Brand, Brand management 1682  Words | 5  Pages

  • 4 p's colgate

    Industry Toothbrushes first evolved in 3000 B.C., and advancements have continued ever since. Such advancements include the head shape, size,...

    Colgate-Palmolive, Marketing, New York City 3825  Words | 14  Pages

  • Colgate Marketing

    Colgate is famous for having a long history of strong relationship with its retail trade partners. This Company delights...

    Advertising, Colgate-Palmolive, Marketing 2042  Words | 6  Pages

  • Colgate Palmolive Case Study

    Colgate Palmolive Precision Toothbrush Case Study Basil Faruqui After developing a new the...

    Colgate-Palmolive, Economics, Marketing 414  Words | 2  Pages

  • Colgate

    about Colgate toothpaste – perhaps you’ve even used it. But what would you think of Colgate aspirin or Colgate...

    Advertising, Brand, Brand management 1151  Words | 3  Pages

  • Toothpaste and Colgate

    Tajonera COLGATE :P I. Background a. History In 1806, William Colgate, himself a...

    Colgate-Palmolive, New York City, Piscataway Township, New Jersey 922  Words | 5  Pages

  • Colgate-Palmolive Company

    analysis of Colgate-Palmolive has been done which is a prominent fmcg company with respect to its nearest...

    Asset turnover, Balance sheet, Dividend yield 2547  Words | 38  Pages

  • What Is the Dilemma Facing Colgate-Palmolive?

    Colgate is a player in the $7.5 billion market of oral hygiene in the United States. This market includes products that cleanse, disinfect,...

    Colgate-Palmolive, Hygiene, Marketing 378  Words | 2  Pages

  • Toothpaste and Colgate- Palmolive

    1.0 Introduction Colgate- Palmolive is one of the leading consumer product organizations that have been dealing its products in...

    Activity-based costing, Colgate-Palmolive, Cost driver 2002  Words | 9  Pages

  • Toothpaste and Colgate

    to the world of Colgate- Palmolive. The small soap and candle business that William Colgate began in New York City...

    Colgate, Colgate-Palmolive, Mennen 4619  Words | 19  Pages

  • Marketing - Colgate Greece

    introduced in the Greek Market? ColgatePalmolive (Hellas) was found in 13th February 1962 with import of foreigner capital...

    Colgate, Colgate-Palmolive, Halitosis 1219  Words | 6  Pages

  • Colgate Palmolive Casa Study

    of Colgate-Palmolive Company Beginnings In 1806, when the company was founded by 23-year-old...

    Colgate, Colgate-Palmolive, Mennen 4141  Words | 15  Pages

  • Toothpaste and Colgate

    No. | CONTENTS | PageNo. | 1 | COMPANY PROFILE | 4 | 2 | INTRODUCTION | 5-7 | 3 | COMPANY HISTORY | 9-12 | 4 | MARKETING...

    Colgate, Colgate-Palmolive, Marketing 2431  Words | 14  Pages

  • Colgate Max Fresh

    Colgate Max Fresh (CMF), a new toothpaste formula with patented breath-freshening technology, had been introduced in the U.S. and was in the...

    Brand, Colgate-Palmolive, Marketing 1832  Words | 5  Pages

  • economic analysis on colgate

    objective of this report is to analyse the main economic factors on Colgate-Palmolive Company. Upon analysing the...

    Colgate-Palmolive, Cost, Costs 2506  Words | 7  Pages

  • Colgate Leadership

    Colgate-Palmolive: Leadership Style of Reuben Mark As per the reading of the Colgate-Palmolive:...

    Better, Colgate-Palmolive, Leadership 659  Words | 3  Pages

  • Marketing Strategies of Colgate Palmolive Ltd

    Project Report A STUDY ON MARKETING STRATEGIES OF COLGATE PALMOLIVE LTD. Submitted to: Dr. D.K. Agarwal Submitted by:...

    Colgate-Palmolive, Dental floss, Electric toothbrush 3827  Words | 22  Pages

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