Become the Leadership Position in Hong Kong of Their Core Busiess TABLE OF CONTENTS INTRODUCTION 1 Company Background 1 Company Objective 2 ENVIRONMENT ANALYSIS 2 CPM Matrix MARKETING SITUATION ANALYSIS 5 SWOT Analysis 7 BCG Growth-Share Matrix 9 Relative Market Share Position in Industry 13 CONCLUSION 15 RECOMMENDATION 16 APPENDIX 18 REFERENCE 20 INTRODUCTION COMPANY BACKGROUND PCCW Limited (PCCW or the Company)is a Hong Kong-based company which holds interests
Premium Broadband Internet access Internet service provider Mobile phone
release. 12/08/15 pre-authorization letter indicates that this is an appeal of the denial for participation in the Active Rehabilitation Program. The request is not for a functional restoration program or PT but for an active rehabilitation program consisting of intensive therapy two hours a day‚ twice a week. The patient has failed PT and acupuncture. An Active rehabilitation Program will benefit the patient. The goal of this program was to improve his ability to push‚ pull‚ reach‚ lift and increase
Premium Myocardial infarction Hypertension Medicine
The project is to investigate if the teenagers nowadays really waste lots of food or they treasure food. As nowadays‚ the landfill sites in Hong Kong are almost full. The ways to deal with the rubbish is a concern. But at the same time‚ the number of wastes is also a concern in the society. Food waste will also be poured into the landfill. As they are the future pillar‚ the future society is depended on them. Therefore‚ it is important for the teenagers to know how to use the resources wisely. We
Free Recycling Waste Time
Hong Kong Salary Report 2010 Sourcing Industry Hong Kong Salary Report 2010 SECTOR TRENDS – RETAIL & SOURCING Hong Kong’s retail sector has been affected by the global economic crisis. Hiring activity remains subdued in the aftermath of store closures‚ shelved expansion plans and the weak trading results of major brands. The position is different in mainland China‚ where major retail brands continue their growth. The demand from global retail‚ manufacturing and trading companies for sourcing
Premium Retailing Recruitment Certified Public Accountant
Take home points 1) Concepts for rehabilitation after surgery are similar to any other shoulder injury‚ but a greater understanding for the specific procedure is required. 2) Aggressive training in non-surgerized areas of the body is possible so long as the injured area is not placed at risk. 3) Rapid return to the water‚ even if the arm is not used‚ is the most important goal of the process Surgery is one of the worst fates for a swimmer. In many cases surgery is avoidable‚ but that is a separate
Premium Surgery Swimming Swimming
Introduction The following report examines the need for Hong Kong Electronic Industries Association (HKEIA) to provide assistance for local electrical small and medium enterprises (SMEs) to enter the Southeast Asian Market. Background of the project In the past few years‚ Hong Kong’s electronic industry has been facing intense competition from nearby countries‚ such as China‚ Taiwan‚ Singapore and South Korea. Many local SMEs failed to stand in this highly competitive business environment
Premium Southeast Asia Economic integration Asia
In the article‚ Sport Business in the Next Decade: A General Overview of Expected Trends by Daniel F. Mahoney and Dennis R. Howard‚ Sport Inc. discussed their predictions for sport in the 1990s of what was going to be expected to happen in the sport business in the upcoming decade‚ however‚ they underestimated the sport industry altogether by being very optimistic and created predictions that were not exactly accurate as a result. During the 1990s‚ the sport industry exceeded those predictions. In
Premium Sport Decision making Major League Baseball
in Hong Kong‚ Key Trends and Opportunities to 2018 ©reportscue Synopsis: The report provides in-depth market analysis‚ information and insights into the Hong Kong life insurance segment‚ including: • The Hong Kong life insurance segment’s growth prospects by life insurance category • Key trends and drivers for the life insurance segment • The various distribution channels in the Hong Kong life insurance segment • The detailed competitive landscape in the life insurance segment in Hong Kong • Detailed
Premium Investment Insurance Actuarial science
com/image/pretty/1/1746 [18/11/2011] Ehow.com‚ 2011‚ “How to improve marketing communication” http://www.ehow.com/how_7744345_improve-marketing-communication.html [29/11/2011] Ellaskitchen‚ 2011 “Homepage” http://www.ellaskitchen.co.uk/ [1/12/2011] Hong Kong Government‚ “Hong Kong: The facts” http://www.gov.hk/en/about/abouthk/factsheets/docs/population.pdf‚ [26/11/2011] Kapferer‚ 2004‚ “Brand identity prism” http://www.12manage.com/methods_kapferer_brand_identity_prism.html‚ [18/11/2011]
Premium Advertising Brand
Individuals and families‚ when seeking treatment for themselves or a loved one‚ often look at rehabilitation costs first‚ making this their top priority when choosing a program or facility. What they aren’t factoring in to this equation is the different standards of the programs and facilities. A person needs to examine the length of the program‚ the facilities and the accomodation to ensure they are finding a program that meets their unique needs. Doing so helps to ensure the addict will get the
Premium Drug addiction Addiction Patient