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    Case Study 3-4 Marketing to the Bottom of the Pyramid 1. Questions to use as start in evaluating the potential of a specific BOP market segment. • What does the BOP market lack in the specific country? • What are the health issues that plague the area? • Are the BOP communities self sustainable or do they rely on expensive services from outside sources? • What do the BOP value? • What kind of entertainment does the BOP enjoy? • What does the BOP do for extra curricular activities

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    Cyp 3:4

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    1.Understand why effective communication is important in the work setting. 1.1 Identify the different reasons people communicate. There are many reasons why people have to communicate in work settings‚ here are a few :- Building relationships- When someone new joins the work setting e.g A child ‚ parent or colleague there will be some sort of communication either a smile‚ wave or a hello‚ this is the first part of communication and the beginning of building a relationship. Maintaining

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    Case 4

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    The Acquisition of Consolidated Rail Corporation (A) CASE 4 Group 3: Antonio Carlos Teles Caleia #1028 Federica Carcani #2258 Edoardo Covicchio #2259 Leandro José Pereira Domingues #1023 Francesca Romana Gambini #2260 Mergers‚ Acquisition and Restructuring (TB) Prof. Josè Neves de Almeida Q1. The rationale behind the intention of CSX to buy Conrail is mainly to anticipate a proposal from the other big player in the market Norfolk Southern. Both CSX and Norfolk Southern have basically the same

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    case 4

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    position to carter to this increase in order in the future‚ they are in for a heavy loss and as a result they might even consider an employee redundancy plan also. After this meeting trade unions requested some conditions also. Problem Statement In this case we can identify several Management issues which influenced for the smooth functioning of the company. Those issues as follows; Issue 1 Organization decided to increase their production and implement an incentive program for employees who had produce

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    Case 4

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    Case #4 Jiawei Qi Principle of audit and control (43010) Professor Ben Hoffman February 23‚ 2015 TO: Charles ward‚ CPA Partner FROM: Jiawei Qi DATE: February 23‚ 2016 SUBJECT: Assess control risk and plan tests of controls and substantive tests of transactions Introduction: The purpose of the memo is to communicate to you the outcome of the company’s control risk‚ the test of controls and substantive tests of transactions. General procedure: First‚ we assess the

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    Case 4

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    which led them paying 3 times the average premium rates for the exclusive rights. Second‚ the promotion and advertising levels were above the optimal to compete against each other‚ whereas these activities did not increase the market size. Finally‚ BSB suffered from great burdens of building cost and launching its own satellites than its original budget plan‚ since its rival‚ SKY took the first move by launching the Astra satellite network ahead of BSB’s launching day.   slide2&3   2-1 & 2. Which firm

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    Case 4

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    Questions for Jet Blue Case (Case #4) 1. Research on the history of Jet Blue (operational and performance highlights/lowlights/milestones from 2000 to present) a. Identify the “strategic service vision“ of Jet Blue‚ i.e.‚ target market‚ service concept‚ operating strategy‚ and service delivery system. Did their operating strategy and delivery system support the needs of their target market? b. From the research facts‚ did the owners/management of Jet Blue strictly adhere to their strategic service

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    case 4

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    for which she received antibiotics and completed that cores of antibiotics she developed some ulcerations in her mouth and was instructed to discontinue the methotrexate approximately 10 days ago‚ she showed some initial improvement but over the last 3 to 5 days she has had delays‚ low grade fever‚ and severe oral ulcerations with difficulty in swallowing‚ although she can drink liquids with less difficulty. Patient denies any other problems at this point except a flare of arthritis sence discontinuing

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    Case 4

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    Using the information contained in the case‚ conduct a five-forces analysis of the U.S. Steel industry. What conclusion can you draw from this? 1. The risk of entry by potential competitors: High a. Capital Requirement: Steel industry is a capital intensive business. b. Economies of scale: Research and Development expenses and better bargaining power while sourcing raw materials. It may be noted that those steel companies‚ which are integrated‚ have their own mines for key

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    relationship between Norman Bates and his mother."From Pleasure Castle to Libido Motel"ponders the idea of Normal Norman and Bad Mother and also Bad Norman and Normal mother‚amongst other combinations of who is evil and who is not and when "evil"started.Offer your own analysis on this relationship and how the muderous Norman came to fruition. In the artical written by Raymond Durgnat(1958) "from Pleasure Castle to Libido Motel" one of the theories proposed that Norman was never a normal son‚he was

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