MANAGEMENT – GEMA 5400 | Brunswick Distribution Inc | Case Analysis | | | | Table of Contents Introduction ………………………………………………………………..1 Executive Summary ……………………………………………………2 Application and Analysis ……………………………………………..3 Literature Review………………………………………………………….4 Conclusion……………………………………………………………………..5 Bibliography…………………………………………………………………..6 Appendix…………………………………………………………………………7 INTRODUCTION Brunswick Distribution started as a small distribution company 10 years ago
Premium Inventory Supply chain Supply chain management
Brunswick Corporation (NYSE:BC Brunswick Corporation (Brunswick) is a worldwide designer‚ manufacturer and marketer of recreation products‚ including marine engines‚ boats‚ fitness equipment and bowling and billiards equipment. Brunswick’s engine products include outboard‚ sterndrive and inboard engines; trolling motors; propellers; engine control systems‚ and marine parts and accessories. The Company’s boat offerings include fiberglass boats; sportfishing convertibles and motoryachts; offshore
Premium
Westchester Distribution Inc.‚ a reputable beer distributor‚ received a concerning letter from a customer’s attorney. The letter stated that the customer‚ Mr. Moon‚ received “improper discounts” on a shipment of beer. The tone of the letter is hostile‚ and the attorney asks that Westchester refund the sale to “avoid any prejudice”. Vince Patton‚ the President of Westchester‚ investigated the situation and found that some of his employees were involved in illegal activities. It was revealed that they
Premium Sales Vice President of the United States President of the United States
HARVARD CASES Case 14 WESCO Distribution‚ Inc. Synopsis In June 1997‚ Jim Piraino‚ VP of marketing for WESCO Distribution‚ Inc.‚ is preparing for a yearly review meeting with WESCO CEO Roy Haley. Haley wants the firm to reach annual growth goals of 6% to 8% in revenues and 12% to 16% in profitability over the next five years. The centerpiece of this growth strategy is the National Accounts program‚ which WESCO has developed to serve its major industrial customers in response to recent
Premium Marketing Customer service Procurement
Case #1: Brunswick Plastics Introduction Brunswick Plastics‚ located in Canada‚ is an injection molding company. Brunswick Plastics produces 50 different products; however‚ they are not reaching capacity. Production required multiple labor hours‚ and since they weren’t at capacity‚ they were finishing a little above breakeven. The Division Manager of Brunswick Plastics‚ Michael Smith was informed of an opportunity for his company and must make a decision on whether or not to venture into this
Premium Costs Variable cost Cost
In terms of location and distribution of your products or services‚ do you think that your organization is strategically located? What would you recommend management do if any‚ in terms of their location and distribution? DISTRIBUTION 4.1. Yes‚ I think that Nike Inc. Is strategically located. 4.1.1. Distribution Channels 4. I would recommend Nike Inc. to use intensive distribution i.e. Nike inc. would sell to Wholesaler; who then sell to retailer in bulks‚ and the retailers would sell
Premium Marketing Retailing
Brunswick Plastics This case deals with cost analysis for pricing new business in a small injection moldingjob shop in "the Maritimes" in 1986‚ a good business year. In Septe mber of 1986 Michael Smith‚ Division Manager of Brunswick Pla stics‚ faced an important pricing decision on a majo r new b id opportunity . Michael knew that pric ing too high m eant losing a bid that wo ul d em ploy currently unused capacity. On th e other hand‚ pricing too low meant l osses on the j ob. In the first two months
Premium Cost Variable cost Costs
Economic History of New Brunswick New Brunswick (French: Nouveau-Brunswick) is named after the British royal family of Brunswick-Lüneburg (the house of Hannover). It forms part of the three Maritime provinces in Canada. It is the only bilingual province (French and English) in the country. It is included as one of the four Atlantic provinces‚ of Canada. North of New Brunswick are the Province Quebec and Chaleur Bay‚ on the east by the Gulf of Saint Lawrence and Northumberland Strait‚ on the
Premium Economy Nova Scotia
Architect Patrick Hodgkinson‚ who worked for the likes of Alvor Aalto and Leslie Martin‚ designed the Brunswick Centre‚ often described as a ‘Superblock’ or ‘Mega structure’ located in the heart of Bloomsbury. Hodgkinson gained recognition for his completion of this building‚ which he inherited from Leslie Martin. The raw concrete bunker‚ built in 1968-1972‚ became one of the most controversial structures in London of the time. With Hodgkinson’s original design somewhat compromised‚ the project fell
Premium Architecture Modernism Roman Empire
Distribution & Pricing Dartaine Phifer BA181 Foundations of Marketing Instructor: Bell‚ Faith A manager’s job is never ending‚ if you want to be successful in this business. Denny McKnight stated‚ “We think of best practices as doing all the right things with the right tools and getting the right results” (Harps‚ Best Practices in Todays Distribution). One of the marketing plans‚ distribution plays a key role to how products are exposed‚ stored and delivered‚ another key factor is the price
Premium Marketing Sales