First-Mover Advantages Marvin B. Lieberman; David B. Montgomery Strategic Management Journal‚ Vol. 9‚ Special Issue: Strategy Content Research. (Summer‚ 1988)‚ pp. 41-58. Stable URL: http://links.jstor.org/sici?sici=0143-2095%28198822%299%3C41%3AFA%3E2.0.CO%3B2-2 Strategic Management Journal is currently published by John Wiley & Sons. Your use of the JSTOR archive indicates your acceptance of JSTOR ’s Terms and Conditions of Use‚ available at http://www.jstor.org/about/terms.html. JSTOR ’s Terms
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FIRST-MOVER ADVANTAGE TECHNOLOGICAL LEADERSHIP Experience curve Patents R+D‚ product development‚ process Ec. Scale production‚ distribution PREEMPTION SCARCE RESOURCES Patents‚ Physical – natural resources‚ products Channel space Lower prices Superior position - geográphical space - technological space - clients perceptual space - attractive niches FIRST – MOVER ADVANTAGE (2) GENERATES SWITCHING COSTS Attract clients Accept suppliers Quality uncertainty Brand loyalty Net effect
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The first mover theory refers to the competitive advantage a company earns by being the first to enter a specific market or industry. With this movement comes advantages and disadvantages. An advantage of being a first mover is the technological advantage through sustainable leadership in technology. If the firm is the first one to introduce the technology‚ it reaps the benefits of selling those products to consumers. It also leads the way with research and development and obtaining patents for
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A review of “First-Mover Disadvantage” By William Boulding and Markus Christen What is this article about as a whole? In today’s business environment many believe that in order to be successful and most profitable that they must be the “first mover”. The first mover is the initial firm that paves the road for a new product or market. It is believed that the first movers lock in competition enabling them to squash future entrants. The first mover often has heavy brand recognition or even
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www.hbr.org BEST PRACTICE First-mover advantage is more than a myth but far less than a sure thing. Here’s how to tell when it’s likely to occur—and when it’s not. The Half-Truth of First-Mover Advantage by Fernando Suarez and Gianvito Lanzolla • Reprint R0504J This document is authorized for use only by STEPHANIE BIFOLCO in Global Strategy - BMBA1 - Back Bay at Hult International Business School2015. For the exclusive use of S. BIFOLCO2015. First-mover advantage is more than a myth but far
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The case in DHL gives the situation faced by DHL Worldwide Express (India)‚ a division of Airfreight Ltd‚ which is a company engaged in different activities connected with transportation of cargo (both domestic and international)‚ domestic surface transport‚ logistics and express operations. It also has two subsidiaries‚ one a travel agency and another engaged in money transfer operations. Shipping is also under a subsidiary. The DHL division has an alliance with DHL Worldwide Express‚ the worldwide
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According to Brewster‚ UPS wasn’t particularly concerned about Federal Express in its early years‚ because it didn’t directly compete with UPS’s ground service. The problem was that Federal Express identified a market that was much larger than anyone anticipated‚ including UPS. Brewster says: “By the early 1980s‚ customers were beginning to ask UPS drivers and sales professionals why UPS wasn’t offering next day delivery. UPS‚ a company that had built its reputation and name on the high standards
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Introduction to First Mover and Market Follower When it comes to having a competitive advantage‚ a firm would be looking at generating higher sales or market share over its competitors. Competitive advantage can be achieved by many ways in terms of low cost‚ providing niche products or services. Another type of competitive advantage is the first mover. The first mover is termed as a firm being the first to move into a particular market with this services or product. There are significant advantage and risks
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E-commerce (electronic-commerce) refers to business over the Internet. With the growth of commerce on the Internet and the Web‚ e-commerce often refers to purchases from online stores on the Web‚ otherwise knows as e-commerce Web sites. The e-commerce marketplace is intensely and savagely competitive. Mellahi and Johnson (2000) noted that major sustainable competitive advantages are almost non-existent. That means that firm’s market advantage such as economies of scale are no longer enough to make
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defined as firms that engage in some form of international business. As the Sports Export Company sells its products to foreign countries & face to global environment. So‚ the Sports Exports Company is a multinational corporation. The costs of ensuring that managers maximize shareholder wealth (referred to as agency cost) are normally higher for MNCs than the agency cost of Sports Export Company. Agency costs are lower for Sports Export Company simply because the owner and manager are the
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