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    Marketing Concepts

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    1- Consumer Behaviour. One of the most challenging concept in marketing deals with understanding why consumers behave in a certain way or do what they do (or don’t do). Two major psychological concepts are often used to explain and understand the consumer’s behaviour. The first is the so called in psychology the cognitive psychology in which the focus of the study is the mental behaviour i.e. the internal influence such as perception‚ memory‚ attention‚ attitude‚ beliefs‚ values‚ personality

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    The Concept of Combatant

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    International humanitarian law distinguishes two types of armed conflicts‚ namely: • international armed conflicts‚ opposing two or more States‚ and • non-international armed conflicts‚ between governmental forces and nongovernmental armed groups‚ or between such groups only. IHL treaty law also establishes a distinction between non-international armed conflicts in the meaning of common Article 3 of the Geneva Conventions of 1949 and non-international armed conflicts falling within the definition provided

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    The Concept Of Ethnicity

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    Concept of Ethnicity Concept of Ethnicity is being interpreted by many school of thoughts. Ethnicity has turned out to be conspicuous in prominent and insightful thoroughly considering the most recent 50 years. In the late 1960s a couple key works fortified the development of a confusing collection of writings. Ethnicity is a fervently idea. Since it rose as a critical type of aggregate personality in the 1960s‚ it has been appropriated by a wide range of individuals for a wide range of purposes

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    Groups and teams are a major feature of organisational life. The work organisation and its sub-units are made of‚ are groups of people. Most activities of the organisation require at least some degree of co-ordination through the operation of groups and teamwork. An understanding of the nature of groups is vital if the manager is to influence the behaviour of people in the work situation. Groups are an essential feature of the work pattern of any organisation. Members of a group co-operate in order

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    Group Roles Tiye Jackson and Alexandra Monserez will serve as the harmonizers of Group 10. They will mediate group conflicts and reduce any tension between members. Ann Lorrayne Bzoch will serve as the gatekeeper by encouraging other members to participate and serve their role. Kelsey Harris will serve as the summarizer by keeping track of what occurs at group meetings. Sarah Hawkins will serve as the encourager by praising and supporting the thoughts and actions of other group members. Lastly‚ Caroline

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    Interpret and Apply Medical Terminology Appropriately While most medical office personnel‚ in either setting‚ will not necessarily have to know vast amounts of technical medical terminology‚ it is important to have a working knowledge in order to effectively fulfill your duties in a medical setting. There are numerous resources online‚ college courses‚ books‚ and flash cards one can use to learn medical terminology. Every office will likely have a good medical dictionary and other resources

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    Concepts of Auditing

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    ACC 3401 Audit and Professional Ethics │LECTURE 1│ Concepts of Auditing Learning Objectives After the lecture‚ students should be able to: describe the nature‚ purpose and scope of an audit; describe various basic principles and concepts of auditing and explain their importance in the actual audit procedures; and describe the professional framework within which auditors must operate. 1. Accounting vs. Auditing Accounting - the process of recording‚ classifying‚ summarizing and

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    The Banking Concept

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    The Banking Concept of Education: Paulo Freire states “knowledge is a gift bestowed by those who consider themselves knowledgeable upon those whom they consider to know nothing” (139). He claims that in The Banking Concept of Education‚ the teachers treat the students as a bank in which they deposit information into them and the students never really get to think critically about the information they are learning. This method was widely used during the first twelve years of my formal education

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    Concept of Culture

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    “Nowadays the concept of culture in anthropology and sociology is regarded as a fundamental element in the humanities.” (Chase‚ 1948: 59; cited in Encyclopaedia Britannica‚ 2007: The culture concept in anthropology) Today culture is one of the most discussed concepts all around the world. It has a crucial role in human relations. Its understanding is the kernel of the new multiculturalism policy of different countries around the globe. And in this understanding the social sciences has a

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    The Marketing Concept

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    Simply stated‚ the marketing concept means that an organization should seek to make a profit by serving the needs of customer groups. The concept is very straightforward and has a great deal of commonsense validity. Perhaps this is why it is often misunderstood‚ forgotten‚ or overlooked. The purpose of the marketing concept is to rivet the attention of marketing managers on serving broad classes of customer needs (customer orientation)‚ rather than on the firm’s current products (production

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