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E Business
ELECTRONIC COMMERCE MANAGEMENT

ITECH7606

Case Study Report

Student Name Kuruppu Dilshan Rodrigo Student ID 30094858

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ELECTRONIC COMMERCE MANAGEMENT

30094858

Executive Summery In this case study i am critically evaluates all aspects of an Coles Pvt Ltd that engages i electronic commerce or electronic business and communicate these key issues though this report base on under mention topics. Brief introduction about Coles and infrastructure, current implementation of the internet in Coles group, description about an impact has made internet on this organization and also different business models which they use to improve their turn over and customer relationship. Identification of value chains and i am going to discuss some of the problems that specifically might encounter electronic supply chain management , identify suppliers, make payments, check availability of supplies, automatic reordering of supplies through shared systems, track order progress, collaborative demand planning and forecasting. I have mention about few implementations which regards to e procurement and activities. Different types of e-marketing method which coles use to compete with other retain giants such as Woolie , different techniques have been used in my selected organization and how electronic communication to differentiate products and services. Finally some of the change management issues that they have faced during past years.

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30094858

Index

Page No

Introduction

03

Body

04

Conclusion

15

Reference

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ELECTRONIC COMMERCE MANAGEMENT
Introduction

30094858

In 1985 G.J Coles, primarily a Melbourne-based supermarket chain, merged with Myer Ltd, an upmarket Melbourne department store, becoming Coles Myer Ltd. The merger was brought on by an expectation of significant cost savings from sharing services and overheads such as purchasing, warehousing, information technology and property.



References: Burton, R. M., Lauridsen, J.; Obel, B. 1999, ‘Tension and Resistance to Change in Organizational Climate: Managerial Implications for a Fast Paced World’, Retrieved April 26th, 2007 from  Wood, J.; Chapman, J.; Fromholtz, M.; Morrison, V.; Wallace, J.; Zeffane, M.; Schemerhorn, J.; Hunt, J.; Osborne, R. 2003, Organisational behaviour: a global perspective, 3rd edition, John Wiley & Sons Australia Ltd, Milton Qld   Simpson, Kirsty 2006 ‘Coles drops Kmart, Bi-Lo’, The Age, August 1st, 2006, Retrieved April 26th from

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