A Case Study on Employee Engagement: Marriott International, Inc. Company Background
Marriott International Inc., is a leading lodging company with nearly 2,900 lodging properties in the United States and 68 countries around the world. Its heritage can be traced to a root beer stand opened in Washington, DC in 1927. As a leader in the competitive hospitality industry, Marriott understands the importance of employee health and productivity. Marriott believes its associates are its greatest asset; and as a leader in the service industry, Marriott knows that its success rests upon engaging those associates. Marriott’s robust health benefits package seeks to engage associates “We have learned that good health by meeting the needs of their families. leads to better productivity on the Jill Berger, Vice President of Marriott’s job. We want to encourage and support our associates and their Health and Welfare benefits, explains: families in getting the essential “Health benefits are a very important part care they need.” of our compensation package to attract - Rebecca Main, and retain talent. One of our core values Director, Benefit Plans is if we take care of our associates, they will take care of our guests.” Marriott provides medical, prescription drug, vision, and dental coverage to 150,000 covered associates and dependents in the United States. Approximately 80% of benefits-eligible associates are enrolled in Marriott’s medical plans, and most associates have a choice between a PPO/POS and HMO. Most of Marriott’s medical plans are self-insured.
A Case Study on Employee Engagement: Marriott International Inc.
Education and Communication: The First Steps Toward Engagement
Marriott knows that health education and communication are critical. Effective health communication is particularly important because Marriott’s associates speak many different languages and come from diverse backgrounds. “Continuity of care is also a challenge, as too often people wait to get care until they experience symptoms of an established disease” notes Berger. “We’d like to see more of our associates develop a relationship with a doctor,” explained Main, “then the point of entry into the healthcare system would not be the ER.”
Evidence shows that beneficiaries with chronic disease benefit from continuous care delivered in a medical home.
Know Your Numbers
To educate beneficiaries on the importance of preventive care, Marriott designed a preventive health education and communication campaign: “Know Your Numbers.” The program, launched in 2007, encourages Six percent (6%) of beneficiaall beneficiaries to visit a primary care provider and be ries in Marriott’s self-insured assessed for four key health indicators: glucose level, plans generate 60% of claims costs. Cardiovascular disease blood pressure, lipids profile, and body mass index and diabetes are a large part (BMI). These four numbers give a snapshot of a person’s of these claims. health status and can predict his/her risk of diabetes, cardiovascular disease, and obesity. Marriott developed the Know Your Numbers program in order to encourage beneficiaries to take charge of their health, know their health risks, and address chronic conditions as early as possible. The program has three objectives: 1. Educate beneficiaries on the importance of health assessment; 2. Motivate beneficiaries to visit a provider for preventive care; and For more information 3. Encourage beneficiaries to form a relationship with a on health literacy and primary care provider. effective health comThe program was championed by the benefits department refer to Fact Sheet #1 in Part 5. at Marriott’s corporate headquarters in Washington, DC. Beneficiaries were mailed an informational postcard and brochure, and Marriott’s newsletter also included stories on the program. To ensure that program materials were...