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Why Is Genex Not Using Technology Competitively

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Why Is Genex Not Using Technology Competitively
Discuss the evidence the CEO is using to suggest that Genex is not using technology competitively. The evidence the CEO is using to suggest that Genex is not using technology competively is that Genex does not get operated towards a single business. But, act as a separate parts. The CEO suggests that the IT department at Genex Fuels brings up with new ideas and innovation. Additionally, he [CEO] researched by getting ahead of the curve that they are. But, the IT could not come up with those ideas with certain lags between the system. Thus, according to the case study, the CEO concludes in a way that the IT should be more flexible and responsive in overcoming the technology lags in order to retain, or stay in competitive.
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