The local-area network (LAN) was the first market Cisco competed in and offered quality routers which became the “traffic cops of cyberspace” (Mcjunkin & Reynders, 2000). Cisco eventually became the leaders in this market with their data networking equipment and by 1997, McJunkin and Reynders (2000) states “80% of the large scale routers that powered the Internet were made by Cisco” (Mcjunkin & Reynders, 2000). As the global Internet grew Cisco began to expand its product line, which included a wide range of networking solutions. Website management tools, dial-up and other remote access solutions, Internet appliances, and network management software were all apart of this expansion. In 1990 Cisco market value was an astonishing $222 million and the organization continued to grow into a multinational corporation with over 10,000 employees. Cisco revenues had more than tripled by 1997 and “revenues had increased over ninety-fold since the IPO, from $69.8 million in fiscal 1990 to $6.4 billion in fiscal 1997” (Mcjunkin & Reynders, 2000).…