"Through philanthropy and advocacy, we strive to support the great work that others are doing to protect and restore the waterways we depend upon to brew beer in Colorado and North Carolina. Here's a few of the organizations we engage with." (www.newbelgium.com, n.d.) Water conservation is a metric which continually challenges the company, the hoppier beers in our portfolio, a larger variety of beers overall, and a demand for more bottles than kegs have all kept the water use ratio hovering around 4:1 in recent years. NBB is working hard to reverse that trend, however, and have identified some key projects to implement in the coming years as the companies strive toward a 2020 goal of 3.5:1 ratio. In regards to waste reduction NBB has successfully diverted 99.8 to 99.9% of their waste from the landfill, and are a Platinum certified Zero Waste Business. They are constantly looking at ways to close loops and eliminate waste generated in the first place. Trying to base the plan on a natural ecosystems, one creature’s waste is another’s food. They are working hard to divert, reuse or eliminate waste whenever they can. These practices help to minimize ecosystem damage from resource extraction and aid in preserving our ecosystems for future …show more content…
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