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The Last Rajah Ratan Tata And Tata S Global Expansion

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The Last Rajah Ratan Tata And Tata S Global Expansion
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Luthans, Fred
The last rajah : Ratan Tata and Tata's global expansion [eReserve]
McGraw-Hill Irwin, c2009
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Source: p.372-376 in Luthans, F. and Don, J.P. (2009) International management
: culture, strategy, and behavior, 7th ed
ISBN: 9780073381190

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Doh, Jonathan P
International management : culture, strategy, and behavior

The Last Rajah: Ratan Tata and Tata's
Global Expansion .
Among Asia's business titans, Ratan N. Tata stands out for his modesty. The chairman of the Tata Group-India's biggest conglomerate, with businesses ranging from software, cars, and steel to phone service, tea bags, and wristwatchesusually drives himself to the office in his $12,500 Tata
Indigo Marina wagon. He prefers to spend weekends in solitude with his two dogs at a beachfront home he designed himself. And disdainful of pretense, he travels alone even on long business trips, eschewing the retinues of aides who typically coddle corporate chieftains. But the
69-year-old Tata also has a daredevil streak. An avid aviator, he often flies his own Falcon 2000 business jet around India. And in February he caused a sensation at the Aero India 2007 air show by co-piloting Lockheed
F-16 and Boeing F-18 fighter jets.
Tata's business dealings reflect the bolder side of his personality. In the past four years he has embarked on an investment binge that is building his

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