Teens and Consumer Behavior

Topics: Adolescence, Young adult, Consumer behaviour Pages: 3 (869 words) Published: October 8, 2012
Teens and consumer behavior

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Shopping, is a word often used in everyday life in the context of the economy, both in the corporate world and in our household. But the same word meaning has evolved as a reflection of lifestyle and recreation on certain economic class society. Shopping also has a special meaning for teenagers.

Consumptive Lifestyle

The word “consumer” (as an adjective; see the suffix-if) often defined the same as the word “consumerism”. Whereas the latter word refers to anything related to the consumer. While consumptive more specifically describe the desire to consume goods that actually less is required redundantly to achieve maximum satisfaction.

Indeed there has been no satisfactory definition of the word this consumptive. But the consumer is usually used to refer to consumer behavior that utilizes the value of money is greater than the value of production for goods and services which are not basic necessities. For example as an illustration, a person has income 500 thousand rupiah. He spends 400 thousand dollars in a specific time to meet basic needs. Time 100 thousand she spent on a pair of shoes because the shoes he has to work is damaged. In this case the person had not called the consumer behaves. But if he actually spend on shoes that he did not need (especially shoes he bought 200 thousand with a credit card), then he can be called a consumptive behavior.

This example is relatively easy to determine whether someone has been behaving consumptive or not. But imagine someone who has income 1 million, to meet the basic needs of 400 thousand and 300 thousand are used to purchase goods that he did not need, while the rest used Untk increase its capital in the business. Whether he can be classified consumptive behavior?

Consumptive Behavior Teenagers

For producers, the age group of adolescents is one of the potential market. The reason is partly because one’s consumption...
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