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Strategy That Helps Fpt Co Success in Vietnam

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Strategy That Helps Fpt Co Success in Vietnam
Introduction
Established on 13/09/1988, FPT has continued to grow and become one of the Economist Group – Vietnam’s leading in technology field. FPT trends to focus on the IT staffs as its foundation, business staffs as motivation force, adding creative working methods in order to serve and please their customer. For years, FPT has achieved success in many important areas such as distribution IT products and mobile phones, system integration, solution and export software, ERP service, provide solution for communication services and entertainment, training human resources. This report will deeply focus on FPT statistic and the way which made them success in Vietnam and other markets through the years.

Major finding

1. Define the context of business strategy and explain the significance of stakeholder analysis.
“Without a strategy the organization is like a ship without a rudder, going around in circles.”1
Every organization that already exist are all set up for their own strategic planning and applied it into their business performance in order to strengthen brand names imagine; identify, sort and take opportunities advantages; well – use company’s resources; minimize risk; change the working attitude to positive way; lead their company to the right direction to serve the final purposes: satisfy customers need and demand and gain profit. While designing the firm’s strategy, it is necessary for the company to identify and create their vision, mission statement, objectives and also goals specifically.
In case of FPT Co, though the years, they have become a well – known organization which gained highly assessment from their partners and customer by setting up suitable strategy follows the strategic management model below:
Strategic management model – F.David
FPT Co has been identified and determined scientifically and relevant intimately with each other factors in the company. It is the cause which strengthen the firm and support their strongly



References: * Business Strategy Course book, BPP Professional Education. UK. 2004 * Marketing Course book, BPP Professional Education. UK. 2004 * Ngo Kim Thanh, “Giao trinh Quan tri chien luoc”, NEU publishing house. * FPT website [online] available at http://www.fpt.com.vn/vn/ * Tap doan FPT – Gioi thieu chung ve FPT [online] available at http://sucsongviet.com.vn/article_d/c49-165/tap-doan-fpt * Ba huong phat trien uu tien cua FPT [online] available at http://108x.org/moi-truong-kinh-doanh/ho-so/152-ba-huong-phat-trien-uu-tien-cua-fpt * Dr. Phan An - Institute of Marketing and management of Vietnam, “chinh sach nao de phat trien doanh nghiep lon Vietnam” [online] avaiable at http://tuanvietnam.vietnamnet.vn/chinh-sach-nao-de-phat-trien-doanh-nghiep-lon-viet-nam

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