The first contest was in 1979 at the annual Snurfer contest held by Sherman Poppen. Competitions were the only way to get known in snowboarding back then because there were no snowboard movies and snowboard magazines at that time. The top contest riders in the sport were Craig Kelly, who was the holy one, Terry Kidwell, Bert Lamar, Noah Salasnek, and Andy Coghlan. Craig Kelly was the household name for snowboarders. He won the US Open three times, the World Championships four times, first to be in a commercial, which was Wrigley’s Juicy Fruit Gum, and was sponsored by Sims but in 1988 he left Sims to the more popular company Burton. Also showing that not all snowboarders were punk rocking teenagers, he was a Chemical Engineer who got straight A’s in school. Snowboarding contests quickly started picking up fans who were just amazed about what they could do and soon competitions would be televised and gain attention to the new sport. Today Snowboard Competitions are a huge money making business. The two main competitions nowadays are the X Games, created in 1997, and The Olympics …show more content…
The first snowboards were created not for the groomed runs and the jumps, but for the soft powder. Boards were made without metal edges, swallow tails, and were one directional. Backcountry and big mountain snowboarding was not really a thing until Craig Kelly ditched the whole competitive world and the sponsorships and sort of fell off the face of the earth trying to find the best snow and the best terrain. Soon more and more guys started to follow and backcountry really took off when some of the sponsors and the magazines and even some of the filmmakers wanted to see what it was like around the mid-nineties. Backcountry riding is like a peaceful way to get away from the contests, but also so many people loved it because it was even more indulging with each turn because it feels elevated in the clouds. The first snowboarding movies back then had mostly back country riding because it and competition were the only two types of snowboarding so far and it was had to film competition and make it look entertaining. Filming at this time is starting to change the way people snowboard because it gives riders other ways of snowboarding and making money. Nowadays a lot of snowboarders rely on movies, video parts, and sponsorships to make money in order to keep snowboarding. One of the first movies was Creatures of Habit 3 made in 1993. Most snowboard movies nowadays are mainly backcountry besides for the