Sears Roebuck And Company Mission Statement
Sears, Roebuck & Company
COM 530
Abstract Sears, Roebuck & Company was once one of the largest retailers in the country. Their mission statement and cultural beliefs were something that they stood by firmly and gave their customers 100% customer satisfaction. Over the years, Sears have deviated from their original statements of what they promised their customers and employees. Because of this deviation their company perception and cultural views have completely changed.
Sears, Roebuck & Company Sears & Roebuck, and Company was founded in 1893 as a mail-order catalog that based their entire business on the needs of rural American farmers. They were at the demands of their customers solely. They even compensated their customers for referring their neighbors. Their mission was “We sell everything by mail-order only. Your money will be promptly returned for any goods not perfectly satisfactory and we will pay freight or express charges both ways.” …show more content…
Sears, Roebuck & Company is still the same mail-order along with a few stores but the same expectations. The customer could shop from home, and the merchandise would be shipped to his or her door front. After the Great Depression, Sears experienced an enormous tumble that led them to terminate the catalog. This started the spiral downfall for their customer satisfaction. Nowadays, Sears & Roebuck Department Store mission statement is “We are committed to improving the lives of our customers by providing quality services, products and solutions that earn their trust and build lifetime relationships. To serve, delight, and engage our members while they shop their way! The stores cultural beliefs are:
• Members First – I deliver a “wow” experience to each member by understanding their specific needs and offering them the right products and
COM 530
Abstract Sears, Roebuck & Company was once one of the largest retailers in the country. Their mission statement and cultural beliefs were something that they stood by firmly and gave their customers 100% customer satisfaction. Over the years, Sears have deviated from their original statements of what they promised their customers and employees. Because of this deviation their company perception and cultural views have completely changed.
Sears, Roebuck & Company Sears & Roebuck, and Company was founded in 1893 as a mail-order catalog that based their entire business on the needs of rural American farmers. They were at the demands of their customers solely. They even compensated their customers for referring their neighbors. Their mission was “We sell everything by mail-order only. Your money will be promptly returned for any goods not perfectly satisfactory and we will pay freight or express charges both ways.” …show more content…
Sears, Roebuck & Company is still the same mail-order along with a few stores but the same expectations. The customer could shop from home, and the merchandise would be shipped to his or her door front. After the Great Depression, Sears experienced an enormous tumble that led them to terminate the catalog. This started the spiral downfall for their customer satisfaction. Nowadays, Sears & Roebuck Department Store mission statement is “We are committed to improving the lives of our customers by providing quality services, products and solutions that earn their trust and build lifetime relationships. To serve, delight, and engage our members while they shop their way! The stores cultural beliefs are:
• Members First – I deliver a “wow” experience to each member by understanding their specific needs and offering them the right products and