Rupert Murdoch is by any description one of the world’s most prominent business giants of the modern commercial world. As head of News Corporation he can be rightly classified as a true entrepreneur but some commentators of gone further from such ‘pleasantries’ and referred to him as a corporate tyrant. It is important to understand what he has achieved and how he has developed his media empire.
The 20th century saw many ‘media moguls’ and Murdoch with a personal fortune in excess of £5 billion, is up their with the rest. They have been elevated to pinnacles of power and celebrity.
The News Corporation is divided into five key operating divisions; Filmed Entertainment, Television, Magazines and Inserts, Newspapers and Book Publishing and includes many well-known corporate such as ABC Television, Asian-based Star …show more content…
He followed no plan and did things his way. He took risk and what he built, he owned. In his company, he made the rules. Employees could choose: they could do what the boss said, or they could leave. The entrepreneur didn’t expect bankers to understand what he did because entrepreneurs were, after all, born, not made. Entrepreneurship was an art, and entrepreneurs were artists.
Richman (1997) hypothesizes that what was really occurred is that entrepreneurism has changed dramatically from amateurism to what he terms the professional entrepreneur. He distinguishes the following differences between the two: Self-reliant | Inquisitive | Pro-phobe (dislikes professionals) | Pro-phile | Start-up | Start-up or Whatever