Preview

Research Design

Powerful Essays
Open Document
Open Document
1538 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Research Design
Student: Willie Rice

Research Design
BTM7103-8-7

Research Design The beginner researcher has to consider numerous things in the research process. The focus should not only be on the development of a research problem; it should include the approach needed for solving or studying the problem. There are two research methods that this paper will explore: qualitative and quantitative methods. Each method has different approaches and requirements that are unique to them. Many factors should be considered when choosing between each method. In order to have a better understanding of each research method, it is necessary to define them. Additionally, this paper will discuss each method’s strengths, weaknesses, and applicability of each research method as it pertains to my tentative research purpose. According to Leedy and Ormrod (2013), quantitative and qualitative research some similarities in their processes. Although, there are similarities that exist, each process method is done differently. The researchers who use the quantitative method may begin with one hypothesis, and then choose the variables to study. Upon choosing the variables, the researcher would collect data and then conduct a statistical procedure to analyze the data. This process is very different from the qualitative research method. The researcher that uses the qualitative research method would possibly start with a research question instead of a hypothesis. The data collection process could involve the accumulation of verbal data, nonverbal data, or both. This data would be organized in a manner that would give the researcher some type of description to portray the area or situation studied (Leedy & Ormrod, 2013).
Qualitative
According to Creswell (2009) qualitative research, is defined as a process that consists of emerging questions and procedures. Data is collected in the participant’s setting, and the analysis is built from the particulars to general themes. This



References: Creswell, J. W. (2003). Research design: Qualitative, quantitative, and mixed methods approaches. (2nd ed). Thousand Oaks, CA: Sage Publications. Creswell, J. W. (2009). Research design: Qualitative, quantitative, and mixed methods approaches. (3rd ed). Thousand Oaks, CA: Sage Publications. Leedy, P. D., & Ormrod, J. E. (2013). Practical research: Planning and design. Upper Saddle River, NJ: Pearson Education, Inc. Trochim, W., & Donnelly, J. P. (2008). The research methods knowledge base. (3rd ed). Mason, OH: Cengage.

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Qualitative research assembles data that is not in numerical structure. Examples are open ended surveys, unstructured meetings and unstructured perceptions. Qualitative research is commonly enlightening information and thusly is harder to dissect than quantitative information. Qualitative research is helpful for learns at the individual level, and to figure out, inside and out, the courses in which individuals think or feel.…

    • 129 Words
    • 1 Page
    Satisfactory Essays
  • Satisfactory Essays

    Quantitative research is “hard” research, the person doing the research decides the subject and researches the subject using specific questions. The data is recorded in the form of stats and is done in an unbiased manner. Qualitative Research is based on the…

    • 476 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    When defining a problem or developing an approach to a problem, qualitative research is used when we don 't know what to expect. It is also used to explore issues related to the problem and deeper into issues of interest. Qualitative research methods are things like focus groups, triads, and bulletin boards. Quantitative is conclusive, as it tries to understand how relevant it is by looking for projectable results to larger population. In quantitative research data is collected through surveys, audits, and point of purchases. Since they both provide different perspectives and complement each other qualitative and quantitative should be used. Quantitative research is used to measure the incidence of various views, and opinions in a chosen samples, and is sometimes followed by qualitative research which is used to explore some more findings. In summary qualitative and quantitative approaches to research have different perspectives of situations. Qualitative…

    • 542 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Through my research, qualitative and quantitative in this essay I found qualitative research focus in depth interviews, content analysis, ethnography, evaluation and semiotics are among the many approaches that are used, but qualitative research its most basic form involves the analysis of any unstructured data, including open ended survey responses, literature reviews, audio recordings, pictures and web pages.…

    • 417 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Nur443 Week 1 Dq #1

    • 277 Words
    • 2 Pages

    Qualitative research is used to give meaning to life experiences and conditions. It’s an individual approach and logical. It is “interpretive, humanistic, and naturalistic and is concerned with understanding the meaning of social interactions by those involved”(Burns & Grove, 2011). Qualitative research is most appropriate when conducting research to promote understanding of human experiences and circumstances and develop theories that describe these experiences. Qualitative research seems to be an effective method of investigating human emotional responses. An example would be interviewing 100 elderly patients to find out what their main health concerns are.…

    • 277 Words
    • 2 Pages
    Good Essays
  • Good Essays

    References: Trochim, W. M. K., & Donnelly, J. P. (2008). The research methods knowledge base. Third edition. Mason, OH: Cengage Learning.…

    • 726 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Summary: Week Four Team

    • 318 Words
    • 2 Pages

    Qualitative research techniques consist of focus groups, rounded theory, action research, observation, and group interviews. The dangers are psychology, anthropology, sociology, economics, communications, and semiotics. The differences in theory building are:…

    • 318 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    Qualitative research is investigations which use sensory methods such as listening or observing to gather and organize data into patterns or themes. Qualitative research deals more often with language than numbers. Methods of gathering information might be focus groups or interview panels. It uses a flexible research design and utilizes an inductive process to formulate a theory. The idea is to get in depth information from the participants. The purpose is to understand and interpret social interactions.…

    • 2646 Words
    • 11 Pages
    Better Essays
  • Good Essays

    Quantitative research aims to establish associations between variables in a target population. Therefore, it collects numerical data that are suitable for statistical analyses and objectivity of the research data contributes to its scientific rigour. Qualitative research seeks to describe human experience or a social phenomenon. It collects and extracts concepts from non-numerical data, with its scientific rigour based on the degree to which the data are an accurate representation of the…

    • 617 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Qualitative research, on the other hand, is an in-depth understanding of human behaviour and the reasons that govern such behaviour. Norman, Lincoln, (2005) say that “The qualitative method investigates the why and how of decision making, not just where, what, when. Hence, smaller but focused samples are more often used…

    • 2223 Words
    • 9 Pages
    Powerful Essays
  • Powerful Essays

    Theories and Theorists

    • 2439 Words
    • 10 Pages

    Nettles, M. T., & Milliett, C. M. (2006). Three magic letters: Getting to Ph.D. Baltimore: Johns…

    • 2439 Words
    • 10 Pages
    Powerful Essays
  • Powerful Essays

    evidence based practice

    • 1550 Words
    • 5 Pages

    Qualitative research looks to explore a particular subject or question more in depth and is often used to research into a topic where there is unknown information. This type of research is more useful when answers are needed to what, how and why and when in-depth questions need to be answered and they cannot be done numerically. The researcher is looking to develop an in-depth understanding of this topic. Qualitative research uses small sample groups and the methods of collecting the information are often open ended questions in the form of in-depth interviews and focus groups. The participants used have generally had exposure to the phenomenon in the particular study. Qualitative research is less numerically measurable and results are often exposed as themes or trends presented in a narrative. Qualitative research’s aim is subjective.…

    • 1550 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    Qualitative research begins with justification of the research problem with reference to the literature (Gibbs et al, 2007). Qualitative research then according to Willis, Daly, Kealy, Small et al (2007) provides theoretical framework to identify the theoretical concepts relevant to and employed in the study Willis, et al,…

    • 2371 Words
    • 10 Pages
    Powerful Essays
  • Better Essays

    Research Methods

    • 1624 Words
    • 5 Pages

    When writing a Research Paper it is important to know different research methods. These methods help to gather and systemize the information and data in order to scientifically prove the validity of the work. Further will be explained ways how to collect the data.…

    • 1624 Words
    • 5 Pages
    Better Essays
  • Satisfactory Essays

    Qualitative research involves studying phenomena in their natural habitat, rather than in a laboratory setting like quantitative research. Qualitative research obtains a holistic picture of the subject of study and this provides prosperous information and allows for personality differences to excel.…

    • 332 Words
    • 2 Pages
    Satisfactory Essays