a) Attractions diversification
As we all know, Macau paid high attention in developing casino in the past few years. Although it brought a considerable of revenue to the Macau’s government, there were limited places for tourists to visit. There is a need for Macau’s government to enhance more attractions and aim to longer length of stay. Creating new attractions such as theme park, historical building and conservation park can attract different market segments and visitors can have more entertainment (not only gambling).If the Macau’s government want to building new attractions, more foreign companies will be interested in investing the projects to enhance Macau as an international tourism destination.
b) Transportation development
As we mentioned before, although Macau has international airport, it is relatively smaller when compared with that of Hong Kong. Less airlines and direct flights cause tourists travelling to Hong Kong or other South East Asian countries such as Bangkok and Singapore rather than Macau because of the convenience. Therefore, it is necessary for Macau government to expand the airport with more airlines and direct flights. More foreign tourists will visit Macau. Furthermore, both transportations at sea and on land are convenient now. However, in other to make transportations at sea and on land smoothly, Macau government needs to maintain the highways and piers with good quality by checking and repairing regularly. With a superb transportation, it is beneficial to the tourism development.
c) Enhancing Macau’s service personal quality
d) Improving exist product
The satisfaction rate of transaction towards Macau is the lowest among its counterpart. Although Macau government had conduct improvement like rearranging bus routes, but the language on the information broad is written in Chinese and Portuguese. This cause Us and European tourists inconvenience, we would recommend Macau government should...