Proj 587

Course Project Draft Comcast Portfolio Management Plan Project Comcast is one of the United States leading telecommunications companies operating today. Currently, Comcast serves 22.9 million cable customers, 16.7 million high-speed Internet customers, and 8.4 million telephone services customers. In 1963, Ralph J. Roberts founded the company originally branded as American Cable Systems in Tupelo, MS. In 1969 the company was renamed Comcast Corporation. The name blends the words communications and broadcast. From the late 1960s and into the late 1990s, Comcast Corporation had acquired, developed or invested in multiple companies that include QVC, Storer Communications, American Cellular Network Corporation, Metrophone, US Cable Operations, The Golf Channel, and the E.W. Scripps Cable Systems. In 1996 Comcast launched its first high speed Internet option. In 2000 Comcast acquired new customers in multiple states from Adelphia Cable Systems and ATT Broadband. Later in 2002 Comcast and ATT Broadband completed a merger. Comcast was one of the first cable companies to offer high definition and video on demand television services, also in 2002. In 2005 Comcast started to offer digital voice telephone services. Since the initial telephone service was offered, Comcast has grown into the third largest provider of home telephone service. Comcast and GE brokered an agreement that would give a controlling share and management duties of NBC Universal in 2009. NBC Universal is a worldwide entertainment company and has a diverse portfolio that includes multiple television networks, motion picture companies and amusement parks. Comcast Corporation owns the NHL team Philadelphia Flyers and the NBA team Philadelphia 76ers as well as the arena where both play, Wells Fargo Center. Comcast also owns Fandango, a movie information company. Comcast Corporation is the main tenant of the Comcast Center. Comcast is currently in the process of merging with Time Warner Cable in which,