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Perceptual Conformity And Decision-Making

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Perceptual Conformity And Decision-Making
Conformism is a topic that appears to be fascinating in the research world due its ability to influence the decision making process. The author mentions that conformism was not well known or studied until the 1950’s when Solomon Asch conducted a study. The author refers to conformism as an individual’s skewed decision making due to the societal norms of the particular group. Societal norms are the implied beliefs and rules of a group. The author offers the views of society and psychologists when analyzing conformism. When presented with a situation one generally airs on the side of caution and chooses an answer or action that will make them fit in even though it is not their true opinion. The author introduces a specific type of conformity called perceptual conformism. Perceptual conformism …show more content…
On the third trial you are asked to answer again and are puzzled on whether to put the correct answer or the answer the others have voiced. It was found that 75% of participants chose the incorrect answer option. It was also concluded that if the confederates in the study had varied answers it was more likely for the participant to give their initial answer. Along with that the group size played a role on the rate of conformity. It was concluded that sex did not vary results. Ultimately, conformity is something that molds human behavior and everyday decision making however multiple variables affect the result that decision. Asch’s findings are widely accepted and are continuously being studied. More recently studies have been conducted about HIV/AIDS and sexual risk behaviors and the relationship between females and males seeking help in times of distress. The last conclusion that was drawn regarded cultures impact on conformism. It was found that collectivist countries have higher levels of conformism than individualistic

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