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Paul Rand: A Career In Graphic Design

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Paul Rand: A Career In Graphic Design
Paul Rand was born in n August 15, 1914 in Brooklyn, New York. He was named Peretz Rosenbaum. He got into design at an early age. He began his career in graphic design by drawing signs for his fathers’ store and for school. He went to Pratt Institute from 1929 to 1932. He also went to Parsons School of Design from 1932 to 1933. He was inspired by European designers such as Cassandre and Moholy-Nagy from there work in European magazines. Paul Rand died in 1996 of cancer when he was 82 years old.
His career started by working for a syndicate that creates stock images. His work was largely influenced by the German style of graphic design. It was around that time that Peretz Rosenbaum decided to change his name to Paul Rand. He thought that

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