Report on OMA Launch
Oma
History
Hero Honda dealers tied up with Stalwart Homestyle to source 100% of its Home Decor solutions. They planned to launch 2 stores in Delhi and Chandigarh.
OMA is a creative initiation booked by Hero Motors group & Stalwart homestyles- the largest handicraft exporters in India.
They sensed a great vacuum in this segment that needed a corporate-driven, luxury-oriented home decor brand.“The concept to launch OMA was to offer innovative and affordable luxury.
OMA was established in 2007, with its first flagship store in Khan Market. The second store was set up Select City walk in Delhi, in 2008. Third store was set up in 2009 in Mumbai. Fourth was set up in Dlf Emporio in Delhi, in 2009.
OMA when launched had an awesome collection of home décor products, most of which were imported from Europe especially Denmark, while some were also sourced domestically from Muradabad.
Organizatinal Profile * Ms Charu Munjal, Whole Time Director of Hero Group promoted Oma. * Country head/ General Manager- Mr Rohit Bhatia * Operation Manager- Mrs Sikander * Store Manger- Rex
Product Categories Lightning * Lamps- Aroma lamps, Floor lamps, Table lamps. * candle stands * Chandeliers * Candles * Floater Bowls * T- Light Holders
Dining and Entertaining
* Wine Glasses- White wine glasses, Red wine glasses. * champagne glasses * vodka Glasses * Carafe * shots glasses * beer mugs * Wine stopper * Trays * Napkin Holders * Tissue papers * coffee mugs * tea sets * Flatware * Cutlery- Plates, Bowls, Katoris, Knives, spoons, forks. Bath * Towels * Liquid soap dispenser * Soap Dishes Art and Wall Decor * Buddha showpieces * Photo frames * incense sticks holder Decorative and Accessories * Flowers * vases * Poly pots * Nero pots Home Decor * Cushions * Bed covers Production Places
History
Hero Honda dealers tied up with Stalwart Homestyle to source 100% of its Home Decor solutions. They planned to launch 2 stores in Delhi and Chandigarh.
OMA is a creative initiation booked by Hero Motors group & Stalwart homestyles- the largest handicraft exporters in India.
They sensed a great vacuum in this segment that needed a corporate-driven, luxury-oriented home decor brand.“The concept to launch OMA was to offer innovative and affordable luxury.
OMA was established in 2007, with its first flagship store in Khan Market. The second store was set up Select City walk in Delhi, in 2008. Third store was set up in 2009 in Mumbai. Fourth was set up in Dlf Emporio in Delhi, in 2009.
OMA when launched had an awesome collection of home décor products, most of which were imported from Europe especially Denmark, while some were also sourced domestically from Muradabad.
Organizatinal Profile * Ms Charu Munjal, Whole Time Director of Hero Group promoted Oma. * Country head/ General Manager- Mr Rohit Bhatia * Operation Manager- Mrs Sikander * Store Manger- Rex
Product Categories Lightning * Lamps- Aroma lamps, Floor lamps, Table lamps. * candle stands * Chandeliers * Candles * Floater Bowls * T- Light Holders
Dining and Entertaining
* Wine Glasses- White wine glasses, Red wine glasses. * champagne glasses * vodka Glasses * Carafe * shots glasses * beer mugs * Wine stopper * Trays * Napkin Holders * Tissue papers * coffee mugs * tea sets * Flatware * Cutlery- Plates, Bowls, Katoris, Knives, spoons, forks. Bath * Towels * Liquid soap dispenser * Soap Dishes Art and Wall Decor * Buddha showpieces * Photo frames * incense sticks holder Decorative and Accessories * Flowers * vases * Poly pots * Nero pots Home Decor * Cushions * Bed covers Production Places