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No More Crafting Chapter Summary
Crafting and Executing Strategy

BUS599: Assignment #1

DeAndre Liggans

Strayer University
Dr. Phyllis Parise

July 08, 2013

Introduction

No More Weeping, LLC “Like A Tree That Bends, But Doesn’t Break” Weeping may endure for a night, but joy cometh in the morning. Psalms 30:5 No More Weeping, LLC a non-profit organization was founded by De’Andre & Shonda Lovett-Liggans in July of 2013 as a result of the huge success of the founder’s novel titled “Now I know…How Much He Loves Me.” The book was written from a testimonial perspective highlighting the trials, tribulations, and pain that she encountered while on her journey to wholeness. Each chapter of the book describes lessons learned from childhood to adulthood that the author believes can help women in their relationships with people. No More Weeping, LLC’s mission is to counsel, support and help women of broken/dysfunctional relationships to develop the total-person spirit, mind and body through character development and take charge of their lives. The staff of the company will be comprised of women who are single, married, divorced, widowed, and separated who have been healed from their own broken/dysfunctional relationships. The founder believes that the counseling should be from
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The company links clients in city job training programs with local beauty salons, where hairdressers and makeup artists donate their services to women who don’t often get pampered (Kramer, 2002). Although the services provided are different from No More Weeping, LLC the visions are similar in that both believe that empowering women is vital to them leaving destructive behaviors and broken/dysfunctional behaviors

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