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My Dad's Story Ad Analysis

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My Dad's Story Ad Analysis
'My Dad's Story' is the name of the video advertisement. This ad tells us a heartwarming story of a father and his daughter. The ad show that a father reading his daughter's letter in which she written about him. In the letter, his daughter describes him as he is the sweetest, the most handsome, the smartest, the kindest man in the world. He is superman of his daughter. But then, with one line, "Daddy is just great. But ... he lies.", everything take a surprising dark turn. The father lies about having a job, lies about having money, lies about his happiness ,and lies his daughter that they have everything. The daughter know that everything he lies is because of her. Through the ad, we can obtain the message about a parent's unconditional love

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