Managing Retailing, Wholesaling, and Logistics
Petlaca Fatima – chapter 16KK
International Burch University
Teoman Duman
MANAGING RETAILING, WHOLESALING, AND LOGISTICS
Retailing
Retailing includes all the activities involved in selling goods or services directly to final consumers for personal, nonbusiness use. A retailer or retail store is any business enterprise whose sales volume comes primarily from retailing.
Types of Retailers
Consumers today can shop for goods and services in a wide variety of retail organizations. There are store retailers, nonstore retailers, and retail organizations. Perhaps the best-known type of retailer is the department store. Retail-store types pass through stages of growth and decline that can be described as the retail life cycle. The most important retail-store types are described in Table 16.1.
Specialty store: Narrow product line. Athlete's Foot, Tall Men, The Limited, The Body Shop.
Department store: Several product lines. Sears, JCPenney, Nordstrom, Bloomingdale's.
Supermarket: Large, low-cost, low-margin, high-volume, self-service store designed to meet total needs for food and household products. Kroger, Jewel, Food Emporium.
Convenience store: Small store in residential area, often open 24/7, limited line of high-turnover convenience products plus takeout. 7-Eleven, Circle K.
Discount store: Standard or specialty merchandise; low-price, low-margin, high-volume stores. Wal-Mart, Kmart, Circuit City, Crown Bookstores.
- Off price retailer: Leftover goods, overruns, irregular merchandise sold at less than retail. Factory outlets, independent off-price retailers. Filene's Basement, T.J. Maxx, warehouse clubs Sam's Clubs, Price-Costco, BJ's Wholesale.
Superstore: Huge selling space, routinely purchased food and household items, plus services (laundry, shoe repair, dry cleaning, check cashing). Category killer (deep assortment in one category) such as Petsmart, Staples, Home Depot; combination store such as
International Burch University
Teoman Duman
MANAGING RETAILING, WHOLESALING, AND LOGISTICS
Retailing
Retailing includes all the activities involved in selling goods or services directly to final consumers for personal, nonbusiness use. A retailer or retail store is any business enterprise whose sales volume comes primarily from retailing.
Types of Retailers
Consumers today can shop for goods and services in a wide variety of retail organizations. There are store retailers, nonstore retailers, and retail organizations. Perhaps the best-known type of retailer is the department store. Retail-store types pass through stages of growth and decline that can be described as the retail life cycle. The most important retail-store types are described in Table 16.1.
Specialty store: Narrow product line. Athlete's Foot, Tall Men, The Limited, The Body Shop.
Department store: Several product lines. Sears, JCPenney, Nordstrom, Bloomingdale's.
Supermarket: Large, low-cost, low-margin, high-volume, self-service store designed to meet total needs for food and household products. Kroger, Jewel, Food Emporium.
Convenience store: Small store in residential area, often open 24/7, limited line of high-turnover convenience products plus takeout. 7-Eleven, Circle K.
Discount store: Standard or specialty merchandise; low-price, low-margin, high-volume stores. Wal-Mart, Kmart, Circuit City, Crown Bookstores.
- Off price retailer: Leftover goods, overruns, irregular merchandise sold at less than retail. Factory outlets, independent off-price retailers. Filene's Basement, T.J. Maxx, warehouse clubs Sam's Clubs, Price-Costco, BJ's Wholesale.
Superstore: Huge selling space, routinely purchased food and household items, plus services (laundry, shoe repair, dry cleaning, check cashing). Category killer (deep assortment in one category) such as Petsmart, Staples, Home Depot; combination store such as