Preview

Kowledge Management in Pharma Industry

Better Essays
Open Document
Open Document
4159 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Kowledge Management in Pharma Industry
CONTENTS
INTRODUCTION 3
COMPANY PROFILE 4
KNOWLEDGE PROCESS 5
PROCESS COMPARISON 6
PFIZER DRUG DEVELOPMENT PROCESS 7
RANBAXY DRUG DEVELOPMENT PROCESS 7
CONCLUSION 8

INTRODUCTION
Knowledge management is systematic management of intellectual capital and organizational knowledge as well as the associated processes of creating, gathering, organizing, retrieving, leveraging, and using intellectual capital for the purposes of improving organizations and the people in them. Through these processes, organizations capture and store data and information in a central or distributed electronic environment—often referred to as a knowledge base. Knowledge management involves an intentional effort to stimulate the sharing and use of knowledge, instead of relying on ad-hoc and informal knowledge sharing activities, while at the same time keeping the knowledge secured within the organization and its selected partners. Knowledge management is about changing the way that employees create, share and use their knowledge, so that the organization retains and builds upon the knowledge. It is the cultural aspects of transforming individual-held implicit knowledge to organizational-shared explicit knowledge.
Being of such importance to the organizations in today’s world of cut throat competition it has become very important for the organizations to develop and use Best Practices for managing the knowledge base of the organizations. The only way in which the organizations can fully leverage upon this knowledge intensive world is by formulating best practices and applying these best practices in the day-to-day working of the organization hence finally making it a way of life.

OBJECTIVE The industry sector which we have selected for the project is the pharmaceutical industry. We have selected this industry because we feel that this is one industry which is one of the largest knowledge consuming and intensive industry. Pharmaceutical

You May Also Find These Documents Helpful

  • Good Essays

    Dan mentioned that Conoco Phillips is fourth largest traded company in US with 30,000 employees around the world and many contractors who also participate in their knowledge sharing. They have been many changes in the last 12 years as a number of companies were acquired, along with the merger of Conoco and Phillips. This activity has triggered a big need for knowledge sharing. He likes the term knowledge sharing rather than knowledge management. I completely agree. Dan said it is about getting people to talk to each other. Trust is important for this.…

    • 817 Words
    • 4 Pages
    Good Essays
  • Best Essays

    The pharmaceutical company is made up of a number of different functions and departments. Each of these functions is given a responsibility in one area of the company’s activity. These departments are closely related and the success of the company is based on the ability of these functions to work together. The pharmaceutical companies rely on research and development to find new and innovation new drugs. In order for a drug to enter the market it must undergo a series of tests and clinical trials. There are phases the drug must go through and complete in order to meet the requirements of the FDA. The development of a drug is an ongoing journey, and it can take up to 12 years to develop a drug (Pharmaceutical Patents 2006). The pharmaceutical company uses…

    • 4398 Words
    • 18 Pages
    Best Essays
  • Powerful Essays

    Eli Lilly

    • 2933 Words
    • 12 Pages

    This case outlines the difficulty faced by Eli Lilly, a pharmaceutical company’s decision as to whether they should develop a lead migraine compound. This decision is faced by the Project Manager Bianca Sharma and she has to make recommendations in the PTAC meeting. A number of things have to be considered like- time to market, diversity of leads, traditional or combinatorial chemistry etc. which is unique to the pharmaceutical industry. Other factors which might not be unique to this industry but still has to be considered in this analysis are- intellectual property (IP), funding for clinical trials, reliability of the product and process, alternatives to the product, firm’s short term and long term strategy, market conditions etc.…

    • 2933 Words
    • 12 Pages
    Powerful Essays
  • Satisfactory Essays

    Vertex Case Team 2

    • 543 Words
    • 6 Pages

    probability, pralnacasan deal with Aventis, oral not injection, good antiinflammatory drug has high potential, relatively quick to market (2008),…

    • 543 Words
    • 6 Pages
    Satisfactory Essays
  • Good Essays

    Write Up For UST

    • 906 Words
    • 3 Pages

    The changes are caused by several aspects some of those are Managers and officers are bombarded with an almost constant stream of data every day this overload of data is making knowledge management increasingly more important. Three key reasons why actively managing knowledge is important to a company’s success are: 1.) Facilitates decision-making capabilities, 2.) Builds learning organizations by making learning routine, and, 3.) Stimulates cultural change and innovation.…

    • 906 Words
    • 3 Pages
    Good Essays
  • Better Essays

    The current business model of pharmaceutical industry is moving to a highly complex. The technology assists to discover and develop of human knowledge. The distribution system of development and management is complex and high costly with some huge size of companies.…

    • 964 Words
    • 4 Pages
    Better Essays
  • Best Essays

    Knowledge management has assumed an important role in the organisational context in the current times. Warner (2008) has rightly emphasised the importance of knowledge sharing and transfer in determining the efficient functioning of an organisation. In the current era of increasing…

    • 2964 Words
    • 12 Pages
    Best Essays
  • Powerful Essays

    Knowledge Management

    • 2695 Words
    • 11 Pages

    "Knowledge management is the set of practices aimed at discovering and harnessing an organization 's intellectual resources. It 's about finding, unlocking, sharing, and altogether capitalizing on the most precious resources of an organization: people 's expertise, skills, wisdom, and relationships. Knowledge managers find these human assets, help people collaborate and learn, help people generate new ideas, and harness those ideas into successful innovations" (Bateman, 2004, p.8-9). One of the most important factors of change in management is the growing need for good, new ideas. Knowledge management is an approach that allows people to produce change. It 's bringing people together and collecting ideas from the group that can provide further success for the company and personally for the employees. A new idea can produce growth and motivation within a company. If the employees and the company as a whole come together and grasp a new idea, it ultimately can lead to new inventions of products and services. (Lineman, 2004.)…

    • 2695 Words
    • 11 Pages
    Powerful Essays
  • Powerful Essays

    Knowledge- based organizations (KBOs) lives and breathes knowledge. From day–to-day operations to long-term strategy, creating and applying knowledge is always in the forefront. Prior researches have explored which factors are essential for managing knowledge effectively. Most studies of them have examined the relationship of knowledge management capabilities, processes and…

    • 2405 Words
    • 10 Pages
    Powerful Essays
  • Best Essays

    Knowledge is increasingly regarded as central, both to the successful functioning of organizations and to their strategic direction. Managing Information and Knowledge in Organizations explores the nature and place of knowledge in contemporary organizations, paying particular attention to the management of information and data and to the crucial enabling role played by information and communication technology…

    • 3913 Words
    • 16 Pages
    Best Essays
  • Good Essays

    Eli Lili Project Analysis

    • 379 Words
    • 2 Pages

    Eli Lilly is one of the biggest pharmaceutical companies is US. And Its main mission is to maintain its leadership in the industry. to do so the project team selected R&D Output and Rx Purchase and prescribing Decisions as the two main driving forces to indentify most important possibilities of the future in pharmaceutical industry. For this, four possible scenarios have been described and for each, we try to make business model considering abilities, performances and capabilities.…

    • 379 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    In the pharmaceutical industry market segments can be found depending on the criteria used. For example, geographically there are three main market segments (the Triad accounting for 80% and with the strongest growth): The United States of America, Europe and Japan with the main future segment being the least developed countries. Another way of classifying the market segments that the pharmaceutical industries face is by those products directed to primary care (those used by office based practitioners) and specialist products (those used by hospitals).…

    • 1181 Words
    • 5 Pages
    Satisfactory Essays
  • Powerful Essays

    1. Indust ry Overview The pharmaceutical industry of the world develops and markets medicines prescribed for patients by medical practitioners. The U.S., U.K and European pharmaceutical companies are the major ones of the industry. The total number of major pharmaceutical companies (annual revenues USD 1,000 million and above) worldwide The global pharmaceutical industry is estimated to be about 50. This report gives a brief end of 2010 with a growth rate of description on the global pharmaceutical market’s size, around 5 to 6 percent. trends, issues, challenges and critical success factors etc. The report also elaborates on the profile of the major players in the global pharmaceutical market. The global pharmaceutical industry is expected to reach $830 billion by 2010 with a growth rate of around 5 to 6 percent. While the pharmaceutical industry in regions like Latin America, Europe and Japan is growing at a steady rate which is more are less equal to that of the overall industry, the developing regions like China and India are recording corresponding growth in double figures. Industry analysts predict that the pharmaceutical market would reach $1.1 trillion by 2015 with the average growth rate of around 7 percent. United States is still the largest pharmaceuticals market in the world with a market size of around $300 billion and it is expected to reach $370 to $390 billion by 2015. The developing countries like China, India and Brazil still need to go a long way to reach the level of operations of the developed countries. As the developing countries are growing at the rate of 15 to 16 percent, there is a huge scope for the development of generic drugs there.…

    • 4463 Words
    • 18 Pages
    Powerful Essays
  • Good Essays

    knowledge management

    • 6468 Words
    • 26 Pages

    Purpose – Many terms commonly used in the field of knowledge management (KM) have multiple uses and sometimes conflicting definitions because they are adapted from other research streams. Discussions of the various hierarchies of data, information, knowledge, and other related terms, although of value, are limited in providing support for KM. The purpose of this this paper is to define a new set of terminology and develop a five-tier knowledge management hierarchy (5TKMH) that can provide guidance to managers involved in KM efforts.…

    • 6468 Words
    • 26 Pages
    Good Essays
  • Satisfactory Essays

    BioPharma Case Study

    • 613 Words
    • 3 Pages

    2. How should Phil structure his global production network? Assume that the past is a reasonable indicator of the future in terms of exchange rates.…

    • 613 Words
    • 3 Pages
    Satisfactory Essays