Kalypso Simulation

Topics: Decision making, Business game, Simulations and games in economics education Pages: 97 (28771 words) Published: March 22, 2011
BUDAPEST BUSINESS SCHOOL
FACULTY OF COMMERCE, CATERING AND TOURISM Department of Commerce, Budapest/Hungary

UNIVERSITÉ DU HAVRE
IUT GEA Le Havre/France

ARKHÉ Kalypso
An Educational Module of Management and Strategy Perfection

ENTERPRENEUR’S HANDBOOK
Made by

Mr. Csaba Sólyom
Senior lecturer of the BBS

Educational simulation of company management, Distributed exclusively by ARKHÉ International. All rights reserved. © Copyright ARKHÉ international 1995. Research Centre in Pedagogy of Management 580, Cours de la Libération - 33400 Talence Telephone: 56 37 29 38 - Fax: 56 04 01 20

ARKHÉ

Kalypso - Enterpreneurs Handbook

This Textbook has been published By the Budapest Business School, Faculty of Commerce Catering and Tourism Budapest/Hungary And by the Université du Havre, IUT Le Havre/France For their full time courses “Commerce”, “Tourism and Hotel Management” and “IBIS” In English language!

Written by:

Mr. Csaba Sólyom
Senior lecturer of the BBS FCCT

Lector:

Mr. Georges Cadiou
Senior lecturer of the IUT Université du Havre, Senior lecturer Honoris Causa of the BBS FCCT

Identification Code: FKA-08-01

2

ARKHÉ

Kalypso - Enterpreneurs Handbook

CONTENTS
PREFACE ......................................................................................................................................................................... 5 INTRODUCTION ............................................................................................................................................................ 7 THE FEATURES OF A SIMULATION ........................................................................................................................ 7 RUNNING A SIMULATION ........................................................................................................................................ 7 LEVELS OF KALYPSO BUSINESS SIMULATION GAME..................................................................................... 10 THE NATURE OF THE DECISIONS ......................................................................................................................... 11 THE FREQUENCY OF THE DECISIONS.................................................................................................................. 16 COMPANY PRESENTATION.................................................................................................................................... 17 1. THE MODEL AND THE MARKET........................................................................................................................ 19 1.0. THE MODEL OF THE KALYPSO BUSINESS GAME ....................................................................................... 19 1.1. PRODUCTS .......................................................................................................................................................... 20 1.1.1. Boat A ............................................................................................................................................................. 20 1.1.2. Boat B ............................................................................................................................................................. 20 1.1.3. Boat C ............................................................................................................................................................. 20 1.2. CUSTOMERS ....................................................................................................................................................... 21 1.3. COMPETITION ON THE MARKET.................................................................................................................... 21 1.3.1. Direct competition .......................................................................................................................................... 21 1.3.2. Indirect...
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