Introduction to Humanities

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Kimble _ Belinda _ Unit 2
American Intercontinental University
January 19, 2013

Money is how we pay for everyday living. A place of business needs funds to survive. Money is most represented as currency, which could be paper or in metal form. Money is any item that is portable, divisible, durable, and stable. Money is a means of exchange, a store of value, and a unit of account. Financiing a business consists of generating enough money to buy assets , inventory, and pay employees.

Funding A Business Venture

In financing, the probability that an actual return on an investment will be lower than the expected return. When starting a business it cost money and most likely there will be a financial risk. You should have a backup plan in order to identify such risks. Anyone who starts a business needs money.

Marketing is the steps of planning and executing the idea, products and services to create trades that pleases customers. And organizational goals. Marketing consists of advertising, development, pricing, and sale of products to the public. Deciding how to market your brand and what you want your companies image to be, and having defined brand that involves the name of the company, the company logo and slogan are key components of marketing. After a business has created a product it has to get it out to the customers.

The government measures the money supply to gauge the health of its economy. When there is abundant money supply, there is abundant availability of goods and services. However, too much money will cause inflation, which will erode the purchasing power of money, and the third function, retention of worth, could be corrupted. Therefore , the Federal Reserve measures the money supply using different measures: M1 and M2. The M1 money supply measures the coins, dollar bills, traveler’s checks , checking accounts and Negotiable Order of Withdrawal accounts a commercial banks and thrift insititutions. The M2 money...
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