innvestment patter
The 2013 IBEA, International Conference on Business, Economics, and Accounting 20 – 23 March 2013, Bangkok - Thailand
A Study on Preferred Investment Avenues among Salaried Peoples with Reference to Namakkal Taluk, Tamil Nadu, India
V.R.Palanivelu
PRIMS, Periyar University, Salem, Tamil Nadu, India
E-mail: drvrpalanivelu@gmail.com
K.Chandrakumar
Department of Management Studies,
PGP College of Arts and Science, Namakkal, Tamil Nadu, India
E-mail: mail2kchandrakumar@gmail.com
Abstract
Investment is the employment of funds on assets with the aim of earning income or capital appreciation. Investment is the most important things today. People are earning more, but they do not know where, when and how to invest it. A proper understanding of money, its value, the available avenues for investment, various financial institutions, the rate of return/risk etc., are essential to successfully manage one’s finance for achieving life’s goal. Through this study, an analysis has been made into preferred investment avenues among salaried peoples in Namakkal Taluk, Tamilnadu, India. The results highlight that certain factors like education level, awareness about the current financial system, age of investors etc… make significant impact while deciding the investment avenues. The study is based on personal interviews with salaried peoples, using a structured questionnaire. Actually, the present study identifies the preferred investment avenues among the individual investors using self assessment test. The study is based on primary sources of data which are collected by distribution of a close ended questionnaire. The data has been analyzed using percentage and chi-square test with the help of statistical software. There are large numbers of investment opportunities available today. In this paper is going to briefly examine how the salaried peoples managing their investments.
Keywords— Investment av enue s , Investment Pa ttern , Reference group,
A Study on Preferred Investment Avenues among Salaried Peoples with Reference to Namakkal Taluk, Tamil Nadu, India
V.R.Palanivelu
PRIMS, Periyar University, Salem, Tamil Nadu, India
E-mail: drvrpalanivelu@gmail.com
K.Chandrakumar
Department of Management Studies,
PGP College of Arts and Science, Namakkal, Tamil Nadu, India
E-mail: mail2kchandrakumar@gmail.com
Abstract
Investment is the employment of funds on assets with the aim of earning income or capital appreciation. Investment is the most important things today. People are earning more, but they do not know where, when and how to invest it. A proper understanding of money, its value, the available avenues for investment, various financial institutions, the rate of return/risk etc., are essential to successfully manage one’s finance for achieving life’s goal. Through this study, an analysis has been made into preferred investment avenues among salaried peoples in Namakkal Taluk, Tamilnadu, India. The results highlight that certain factors like education level, awareness about the current financial system, age of investors etc… make significant impact while deciding the investment avenues. The study is based on personal interviews with salaried peoples, using a structured questionnaire. Actually, the present study identifies the preferred investment avenues among the individual investors using self assessment test. The study is based on primary sources of data which are collected by distribution of a close ended questionnaire. The data has been analyzed using percentage and chi-square test with the help of statistical software. There are large numbers of investment opportunities available today. In this paper is going to briefly examine how the salaried peoples managing their investments.
Keywords— Investment av enue s , Investment Pa ttern , Reference group,