Human Resource Management Issues in Media Organizations

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INTRODUCTION

Media sector (Print, Online and Broadcast) in India is gaining popularity. If we see in the recent years many news channels has come up, we can say that the face of Indian media is changing. This might be the reason that journalism as a profession which was once not considered as an attractive alternative is becoming more and more alluring to many people. The growing awareness about the profession also raises various questions like - What is the working environment in a typical media organization like? How is the professional and personal life of a journalist related? Is the work profile very demanding and employees have to work under specific deadlines? Is there gender bias? We have tried to capture all these issues and lot more in this report. This report is about the life of a Journalist and various HR issues in a media organization.

The HR issues discussed are based on the literary review of various texts and are also based on the discussions with Journalist. The discussions basically focus on how a journalist perceives his/her job and various other questions like – Why did they have chosen journalism as a career option? Do they find the work creative or mechanistic? Is your work intellectually satisfying? We have analysed many of these issues asked during the discussions on the parameters nature of journalist work, checking of output, work schedule, compensation parameters, and gender related issues. Analysis is based on open source literature available on media organization and on HR issues in these organizations. Based on these we have tried to come on a conclusion on these issues.

REVIEW OF OPEN SOURCE LITERATURE

The profession of journalism is defined and bounded by the following factors:

1.The fundamental work task and cultural and social aspects of journalistic work and those of adjacent occupational groups in professional work systems. (Work systems are constellations of relate task and various occupational groups that emerges to do them). 2.Changes within the broader technological, cultural, social, economical and political environments that journalists reside within 3.The cultural and social values and norms of journalist’s clients, such as public, advertisers, or other patrons. 4.The occupational communication or other strategies of members of journalistic occupational groups who engage in competitive jurisdictional contest over work with related groups within broader work systems.

The work of occupational groups such as journalists can be considered professional if the work involved fulfils basic human needs that cannot be met without expert assistance, if the work task involved in such expert service required collection and manipulation of abstract, rather than technical, knowledge; and finally if the work group achieves some measure of jurisdiction over these work tasks. To gain additional insight into how and when journalism became an occupation or profession involves further description and analysis of tasks and cultural and technical aspects of journalistic work.

Abstract and Technical Dimensions of Journalistic Work Tasks

Professional work in journalism is distinguishable from other work in that its tasks depend on the manipulation of abstract knowledge. Many tasks in journalistic work meet this definition of professional work because workers must acquire and manipulate abstract ideas and concepts to gather, prepare and dispense news and editorial content. Journalism involves gathering and disseminating information about the world. It differs from such professions in that it has always depended heavily on the knowledge systems developed by others. Dependence on abstract knowledge systems originating largely outside journalism has made the groups work especially vulnerable to both attacks from others.

Subjectivity of Journalist’s Work

Journalistic work is also analysed according to its levels of subjectivity. This subjective nature of work is...
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