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Unit 1    [MT499: Bachelor’s Capstone in Management]   

AssignmentDetailsandRubric
Business Description
For this four to five page project, you will identify a business that you would like to start. Either this can be an actual plan for a business you have thought about starting for years, or you can create a hypothetical business for the purposes of this project.

You will describe the vision, mission, and the type of structure your business will take. In addition, describe, as the leader, how you will manage the business in order to realize the vision and achieve optimal performance.

Each week you will be addressing a different aspect of the business planning process. In the final project, you will use information gained from the weekly projects along with information obtained through research. Each week you add to the foundation for your Business Plan, which is due at the end of Unit 9.

Assignment checklist


Determine the type of business, vision, and mission



Create the structure and form of management applied in the business



Evaluate the roles that your structure, management, and the leadership foundation you created will play in the performance of the organization

When you are ready, you may submit your paper on the Dropbox page. *Note, include your name in the file name of the Assignment.

Aspect

Percentage
of
assignment

Score

MT499 Assignment Criteria

Content,
Focus,
Use of
Research

50%

Paper addresses all assignment requirements, indicates depth of knowledge about the topics and key areas, contains a clear and concise introduction with a thesis statement, comprehension body of paper, closing summary, and includes a minimum of three cited and referenced resources (APA 6th edition).

Analysis
and
Critical
Thinking

30%

Analysis and critical thinking indicates optimal reasoning
with a defined purpose, based on assumptions, writer’s
point of view, discusses the advantages and...
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